HOKA® Reimagines The Run With The All-New Kawana - RETAILBOSS
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HOKA® Reimagines The Run With The All-New Kawana

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HOKA® Reimagines The Run With The All-New Kawana

HOKA®, a division of Deckers Brands (NYSE: DECK), announces the launch of the all-new Kawana. A revolutionary new shoe for the start of a new year, the supremely versatile Kawana has been designed for runners and fitness enthusiasts seeking premium comfort in a bold, innovative and stylish offering.

Drawing its name from the Australian Gold Coast’s famous beach, the Kawana continues to push the boundaries of HOKA foams and geometries to deliver an incredibly smooth ride. The Kawana will be available starting January 1, 2022 around the world and in the U.S. at HOKA.com and official retail partners later this month.

Versatility defines Kawana, supplying signature HOKA cushion for the treadmill, the track, the road, or even just another day at the office. As such, the new style delivers on the HOKA promise of an inherently cushioned and supportive “ride” for fitness beginners and dedicated veterans alike. Breaking the mold with a lively new foam that yields enduring support, this accessible and lightweight trainer delivers an incredibly well-balanced experience that athletes of all levels will enjoy.

It’s seamlessly tailored and designed to go from a run to the gym and even a daily commute, all in style. The Kawana serves as an accessible choice for both new and experienced runners that provides durability and maximal HOKA comfort at any pace.

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“The Kawana occupies a really unique space in our product collection, right between the ever-popular Bondi 7 and Clifton 8, delivering an accessible balance of smooth, lively comfort and support. Offering premium comfort in our signature cushion, the Kawana answers our consumer’s demand for a versatile shoe to help them achieve their fitness goals by meeting the flexibility of their lifestyle,” said Gretchen Weimer, Vice President of Product at HOKA.

SOURCE: HOKA ONE ONE