From August till November, #MiuMiu is presenting a series of five #MiuMiuMountainClub Pop Up stores.
Drawing on the spirit of the Autumn/Winter 2021 ready-to-wear show, the #MiuMiuMountainClub Pop Up stores are inhabited by a community of Miu Miu-clad mannequins wearing boots, bags and chubby coats in faux teddy bear fur, bombers, jumpsuits and miniskirts in Miu Miu matelassé leather and boudoir satins in a sugary colour palette.
The Miu Miu Mountain Club Pop Up store launched at Isetan in Tokyo, MIX in Shenzhen and IFC in Shanghai.
Next stops will be at Shinsaibashi Daimaru & Sapporo Daimaru in Japan, from October to November.
Join the #MiuMiuMountainClub!