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Sephora is Expanding it’s Footprint Across The U.S. with New Locations in 2019

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Today, Sephora announced that it will open 35 new locations across the United States in 2019, marking five years of significant brick & mortar growth for the omni-retailer. Beginning March 14th with an opening at New York’s famed Hudson Yards development, new Sephora locations will open in 32 cities, including Palm Springs, CA, Charlotte, NC, Los Angeles, CA and more.

“At Sephora, we are constantly working to further enhance, personalize and simplify the omnichannel experience for our clients, so the connection between the physical and digital is virtually seamless and highly customized at every touchpoint,” said Mary Beth Laughton, Executive Vice President of Omni Retail. “Clients can browse our beauty offering online or using our Sephora App, use our digital ‘Happening at Sephora’ tool to discover what’s happening in store like events, classes and services to plan their trip to their local store and even try on looks digitally with Sephora Virtual Assistant.  We are thrilled to be opening in even more communities this year, bringing the best of prestige beauty, including our passionate Beauty Advisors, to more clients across the US, in real life.” 


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