Zalando
Fashion e-commerce continues to be a booming sector globally, with companies leveraging technology and innovative strategies to attract and retain customers.
The overall Spanish fashion e-commerce market was projected to reach US$5,504.4 million by 2024, accounting for 16.4% of the total e-commerce market in Spain.
Amazon is set to revolutionize its online marketplace by incorporating a ChatGPT-style search, an AI-powered conversational search interface that rivals efforts by Microsoft and Google.
The introduction of Zalando’s virtual fitting room in 25 markets marks a significant milestone in the future of online retailing.