As the beauty industry continues to evolve, eCosmetics distinguishes itself by championing these unique brands, navigating a market traditionally dominated by established giants.
Bebe and Ciara have launched their highly anticipated Fall 2024 Capsule Collection, offering a chic blend of edgy, glamorous styles perfect for the modern fashion enthusiast.
SK-II, a prestigious global skincare brand, unveiled its first global travel retail flagship store at the Sanya International Duty Free Shopping Complex in Haitang Bay, Hainan, China.
GU, a sister brand of UNIQLO and part of the Fast Retailing Group, proudly announced the launch of its US e-commerce site and app, alongside the grand opening of its first permanent flagship store in the United States, located at 578 Broadway in New York City’s SoHo district.
One of the country’s largest fashion retailers, Mosaic Brands is closing over 200 stores and pulling the plug on five well-known brands: Rockmans, Autograph, Crossroads, W.Lane,
Salt Life, a brand cherished by Florida’s ocean enthusiasts, has announced that it will close all of its physical retail stores to shift focus toward wholesale and e-commerce.
The battle between Canadian beauty brand SUVA Beauty and Sony Music over copyright infringement on social media is a pivotal case highlighting the intricacies and repercussions of content usage in digital marketing.
American Eagle Outfitters has ignited a fierce legal battle with Amazon over claims of trademark infringement and deceptive marketing practices related to its Aerie and Offline by Aerie brands.
ELOQUII and Kate Spade New York have teamed up to unveil an all-new plus-size collection. Known for their trend-setting, chic designs, Kate Spade New York’s venture into the plus-size market marks an exciting development in the fashion industry, emphasizing inclusivity and style for all sizes.
Babyletto inaugurates its first-ever brick-and-mortar store in its hometown of Los Angeles. Nestled on the iconic Melrose Avenue, this flagship store is set to redefine the nursery shopping experience with its unique, personalized, and concierge-style service.
Rare Beauty by Selena Gomez has carved out a unique niche. Launched in 2020 and inspired by Gomez’s third studio album “Rare,” the brand is celebrated for its inclusive approach to beauty, emphasizing self-expression and mental well-being.
Chinese fast fashion giant Shein and UK-based brand Oh Polly. On June 21, 2024, Oh Polly, along with its sister brand Bo&Tee, filed a lawsuit against Shein in England’s High Court, alleging that Shein had copied dozens of their original designs.