About RetailBoss

RetailBoss

Retail intelligence for the people shaping what shoppers buy next.

RetailBoss is an independent media platform covering retail news, events, trends, founders, consumer brands, ecommerce, and market intelligence for business leaders.

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Independent retail media, founded in 2011.

Founded as a retail strategy and media resource 2011

Professionals reached through the RetailBoss community 500K+

Global retail market covered through news, events, and analysis $31T

Mission

Business insight for a faster retail market.

RetailBoss started as a boutique retail strategy firm and grew into a business publication for professionals who need credible context, not noise. The publication now sits at the intersection of marketing, research, retail strategy, and media.

Our work helps executives, founders, marketers, and partners understand where retail is moving, which brands are gaining momentum, and how consumer behavior is changing across fashion, beauty, technology, ecommerce, luxury, and consumer products.

Coverage

What readers come here to understand.

Retail News Breaking updates, market moves, launches, leadership changes, and business shifts across the retail industry.

Founders & Brands Founder stories, consumer brand strategy, ecommerce growth, and the people shaping the next generation of commerce.

Events & Intelligence Trade shows, market reports, trend briefings, and research-backed context for retail decision makers.

Audience

Built for people making decisions in retail.

Retail Executives and Operators For leaders tracking market shifts, consumer behavior, store strategy, and operational trends.

Independent Founders and Consumer Brands For brands building visibility, distribution, product momentum, and retail partnerships.

Marketers, Ecommerce Teams, and Agencies For teams shaping campaigns, launches, channel strategy, retail media, and digital growth.

Technology, Real Estate, and B2B Retail Partners For partners serving stores, shopping centers, marketplaces, platforms, and retail ecosystems.

Work With Us

Media, research, and strategy for retail-facing teams.

Editorial Partnerships Sponsored content, thought leadership, interviews, newsletters, and brand storytelling designed for retail audiences.

Research & Reports Market analysis, consumer insights, company reports, and trend intelligence for teams that need a sharper read on retail.

Events & Education Digital events, conference coverage, educational programs, and expert programming for retail communities.

Advisory & Campaigns Strategic support for brands, marketplaces, technology providers, and partners building authority in retail.

Editorial Leadership

Led by founder and Editor-in-Chief Jeanel Alvarado.

Jeanel brings nearly two decades of consulting, retail strategy, ecommerce, media commentary, and market intelligence experience to the publication.

Meet the Editor-in-Chief