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No Bags No Jewelry Just Hailey Bieber Alaïa’s Archetypes Campaign is Reduction at Its Sharpest

Hailey Bieber is the new face of Alaïa’s “Archetypes” Fall 2026 (Summer/Fall 26) campaign, a pared back, sculptural story shot by Tyrone Lebon inside Grace Mews, his London gallery space. Under creative director Pieter Mulier, the campaign focuses on a reduced visual language, putting Bieber, the clothes and the…

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BYREDO Just Opened Its Most Atmospheric Flagship in Hong Kong Since 2022

BYREDO has opened a new flagship boutique at 4–6 Gough Street in Hong Kong's Central district, marking the brand's first standalone street-level location in the city since its Causeway Bay outpost on Fashion Walk in 2022. The store's exterior is…