Featured Story Urban Revivo’s New Sanlitun Flagship Wraps Beijing Moon Gates in a Purple to Blue Aluminium Façade The flagship's 4,120-square-meter space features a colour-changing aluminium façade and moon gate-inspired interiors for an immersive retail experience. Jul 27, 2026
PATRON Tequila and Becky G Debut Our Rainwater Project Limited Edition PATRON Silver to Fund 200 Isla Urbana Rainwater Systems Becky G's custom PATRÓN Silver bottle is part of a limited-edition collection promoting water awareness.
The Ordinary Showed How Clinical Research Really Works in Its New London Immersive Experience Across three days, visitors stepped into a minimalist, lab inspired environment conceived and produced by experiential specialists StudioXAG in collaboration with UNLOCKED.
adidas Opens Its Largest Aotearoa Store at 955m2 in Sylvia Park Blending Performance Originals Rugby and Y 3 This flagship store combines performance, fashion, and rugby, offering a comprehensive experience for adidas enthusiasts.
Burberry Honours 2026 Icon Award Winners Living its Values of Protect, Explore and Inspire The awards highlight colleagues who go beyond expectations, reinforcing Burberry's commitment to a culture of innovation and creativity.
Golden Goose Opens New Flagship Boutique on Passeig de Gracia Bringing its Perfectly Imperfect Luxury Sneakers Golden Goose strengthens its European presence with a new flagship in Barcelona's prestigious Passeig de Gràcia.
FARM Rio Transforms Place Des Lices With a Rio Inspired Street Market Experience This initiative, part of FARM Rio's broader 'Summer Stores' strategy, brings tropical aesthetics to the French Riviera.
Molteni&C Strengthens its Australian Presence With a Unified Subsidiary and New Sydney Flagship Molteni&C's expansion into Australia through Molteni Australia PTY LTD underscores its commitment to the global market.
Bad Bunny Takes The Marseille Stage in a Custom Jacquemus Tracksuit Bad Bunny rocked his custom Jacquemus Marseille tracksuit at the Orange Vélodrome, celebrating the city's vibrant culture and his deep collaboration with the brand.
PUMA x Salehe Bembury’s Sound Driven LA launch is Bringing Football Culture off The Pitch PUMA is kicking off football’s biggest summer with culture, not just kits, teaming up with designer Salehe Bembury on an immersive, sound driven experience at The Row DTLA to launch their new TRVL WEAR collection and debut the Velum 1 sneaker. Football, sound and design in downtown LA Ahead…
Swarovski Charms Turn Juicy Fruits and Sweet Bees Into Summer Must Haves This mix-and-match approach taps into the personalization and stacking trends that are still driving growth in fashion jewelry globally.
Van Cleef & Arpels Unveils a New Maison at Landmark Alexandra House in Hong Kong Experience unparalleled luxury at the new Van Cleef & Arpels boutique in Hong Kong's heart.
Sports Direct and Everlast Gyms+ Open an 85,000 sq. ft. Retail and Fitness Flagship on Henry Street, Dublin The new flagship spans four storeys and is anchored by a dramatic central atrium, showcasing the latest store concept.
Bvlgari Unveils Eclettica High Jewelry Inside a Contemporary Villa Above The Mediterranean Bvlgari's Eclettica collection merges sculpture, painting, and architecture into exquisite high jewelry, showcasing exceptional gemstones and innovative designs.
Saks Fifth Avenue Brings Christopher Nolan’s “The Odyssey” to Life on Fifth Avenue Christopher Nolan's 'The Odyssey' premiere at Saks Fifth Avenue transforms the flagship into a cinematic journey, blending Greek mythology with high fashion sophistication.
The ‘Accessible Luxury’ Gap Is Winning While Mega-Luxury Stumbles Ralph Lauren reported Q4 revenue of $2 billion, up 12% YoY. EPS of $2.80 beat forecasts by 12.9%. Full-year revenue crossed $8 billion for the first time. Stock surged 11.58% in pre-market trading. Meanwhile, LVMH’s fashion & leather division, its…
Why Luxury Brands Are Spending Billions to Put Their Logo on a Race Car This strategic pivot to sports marketing highlights the necessity of aligning brand values with market demands.
e.l.f. Cosmetics Is Back at the Indy 500 with Katherine Legge for a Fourth Season e.l.f. Cosmetics is fueling professional race car driver Katherine Legge’s return to the Indianapolis 500 for their fourth season together, with the race scheduled for Sunday, May 24, 2026. In a sport where women receive just 1% of all sport…
Macy’s Inc Taps Alexandre Choueiri as Bluemercury CEO Bringing in His 25 Years of Global Luxury Beauty Experience Choueiri, with over 25 years in luxury beauty, will lead Bluemercury's prestige-focused strategy.
Wella Company taps global dealmaker Jing Ulrich for its next chapter in pro hair and beauty tech Jing Ulrich, a financial executive with a distinguished career spanning over 30 years, has joined The Wella Company.
Macy’s Q1 2026 Results: Best Comp Sales in 4 Years, Guidance Raised Macy's Q1 2026 results reveal a positive outlook for the future, with guidance raised and a strong focus on maintaining growth momentum across its portfolio of brands.
Ulta Beauty Q1 2026 Results: 11% Sales Growth, Raised EPS Outlook The company achieved a strong gross margin of 40.1% and an operating income of $448M, driven by strategic investments and market expansion.
Accenture Song Makes a $600 Million Creator Power Play With Whalar Acquisition Whalar's integration into Accenture Song will bolster the company's customer growth efforts by combining creator expertise with scale in data and technology.
Pinterest Bets $4 Billion on AWS to Power AI Driven Visual Search For 600 Million Users Pinterest's new $4 billion AWS partnership accelerates AI model training and innovation, solidifying its leadership in visual discovery.
MCM Just Opened a Roller Rink With a Robot DJ in Milan for Its 50th Anniversary MCM is marking half a century in style. Founded in Munich in 1976 during the city’s golden era of disco glamour and cultural experimentation, the German luxury house has chosen Milan Design Week 2026 to stage its most ambitious anniversary…
Shakira’s Custom Roberto Cavalli Halftime Look at The FIFA World Cup 2026 Final Took More Than 120 Hours in Making The performance, which included Shakira's hit song 'Dai Dai', showcased Cavalli's ability to blend fashion with philanthropy, supporting the FIFA Global Citizen Education Fund.
Jennifer Hudson’s Custom Thom Browne Look For The 2026 FIFA World Cup Final Gives The Couture a Patriotic Edge Jennifer Hudson delivered a stunning rendition of the U.S. national anthem at the FIFA World Cup 2026™ Final, showcasing her talent and the elegance of Thom Browne's custom three-piece ensemble.
Massimo Osti Studio Used Paris Fashion Week to Unveil S/S 027 Through an Archive Inspired Showroom The Paris presentation featured an evolution of the Wardrobe Garments line, emphasizing high-research materials and innovative industrial processes.
Fendi’s Fall/Winter Campaign by Jo Ann Callis Turns Maria Grazia Chiuri’s Elevates Fashion Beyond Aesthetics Maria Grazia Chiuri's 'shared wardrobe' vision in the campaign emphasizes collective identity, with complementary expressions of style across genders.
The Ritz Carlton Welcomes Merit Beauty For Its First Hospitality Partnership Bringing Great Skin Carts Minimalist Martinis and Getaway Travel Kits This partnership enhances the Ritz Carlton experience with curated beauty services and limited-edition kits.
Between Body Sprays and Fine Fragrance Sol de Janeiro’s Cheiroso 10 and 7 Introduce a New Prestige Body Mist For Men Cheiroso Cologne Mist, Sol de Janeiro's first men's fragrance, offers an all-over body cologne format that combines elevated scent quality with technology for a premium yet everyday feel.
Urban Outfitters Becomes Yes Day Beautys First US Retail Home Bringing Teen Founded Gen Zalpha Skincare to 60 Stores Yes Day Beauty, founded by entrepreneur Coco Granderson, will be available in 60 Urban Outfitters stores and online.
AORA México Makes History as Sephoras First Fully Plastic Free Beauty Brand From spicy lip serums to sustainable packaging, AORA redefine luxury beauty at Sephora with a bold Mexican twist.
Desigual’s Innovation Day in Barcelona Turns The Mediterranean Sea Into a Blueprint for Fashiontech Innovation Day at DESIGUAL's Barcelona headquarters emphasized the fusion of creativity and technology, with founder Thomas Meyer.
LVMH’s VivaTech DreamGallery Puts Bluefish’s AI for Brand Visibility LVMH used Day 3 at VivaTech 2026 to spotlight how AI is reshaping brand visibility and operational performance across its DreamGallery space. On the group’s booth, Franck Le Moal, LVMH Information Systems Director, presented the Most Promising Award to Bluefish, a startup that measures and optimizes how brands show up…
L’Oréal Groupe and OpenAI Lunch a Landmark AI Pact to Reinvent Beauty Research L’Oréal Groupe has announced a strategic collaboration with OpenAI, positioning advanced generative AI at the heart of how the beauty giant designs products, serves consumers and creates content. Revealed at VivaTech 2026 in Paris, the partnership is framed as a “landmark collaboration” and a key…
ŌURA Steps Into Harrods and John Lewis With New Retail Concessions Captured in One Day by TDM.Space ŌURA has launched dedicated flagship spaces in Harrods and John Lewis & Partners, combining in-store and online experiences for enhanced accessibility.