Retail Partnerships
Retail partnerships refer to collaborative agreements between retail businesses and other entities, such as manufacturers, designers, or even non-competing retailers, to enhance business opportunities, expand product offerings, or co-market each other’s products and services. These partnerships can take various forms, such as exclusive product lines developed by a designer for a specific retailer, cross-promotions, shared loyalty programs, or joint marketing campaigns. The goal of retail partnerships is often to leverage the strengths of each partner to increase sales, reach new customer segments, and create a more compelling value proposition for consumers.
Mielle Organics, the fast-growing, innovative, and community-focused textured hair care company, will join P&G Beauty, pending regulatory approval.
Babies”R”Us®, announced today an exciting new partnership with premiere shopping and entertainment destination American Dream in Bergen County, New Jersey, to bring the beloved Babies”R”Us brand back to customers in the United States with the debut of its first flagship store, which is scheduled to open this summer.
Tis’ the season for whipped cream? Whipshots, launched last December in partnership with global artist and icon Cardi B, recently surpassed one million cans sold in under one year of retail availability, exceeding all internal projections.
Boohoo Group has marked its foray into the Indian market with Myntra. Boohoo, Dorothy Perkins (DP) and Nasty Gal will offer over 1500 on-trend and fresh styles across categories like dresses, tops, bottoms, and footwear, as a part of the much anticipated launch.
Luxury online retailer Mytheresa and the historic Parisian fashion house of Balmain have collaborated on an exclusive capsule collection, available globally from November 16th, 2022.
Soteri Skin announces retail partnership with Showfields in New York City for their new pH-correcting skincare line.
Saks, the premier digital platform for luxury fashion, in partnership with international recycling leader TerraCycle, has unveiled the Saks Beauty Recycling program.
Dermabeam is a light therapy company born out of Los Angeles, California. Founded by Takashi Yanagi who was inspired to create the company after experiencing the life-transforming benefits of light therapy.
Youth retailer Pacsun released its 2022 seasonal campaign coined PacVerse and campaign video “Welcome to the PacVerse,” featuring a real life cast entering a metaverse created by Pacsun that juxtaposes virtual and physical worlds and includes a futuristic airport terminal, an upside down world, an icy wonderland, and the new PacVerse world.
True Religion, an iconic American denim and sportswear brand, has partnered with the Fashion Scholarship Fund (FSF) to create the True Religion x FSF Community College Bridge Scholarship, anopportunity that will support an LA-based student from an underrepresented community who desires to pursue a career in a fashion-related field.