Shein
SHEIN is an international B2C fast fashion e-commerce platform that specializes in women’s wear but also offers men’s apparel, children’s clothes, accessories, shoes, bags, and other fashion items. SHEIN mainly targets Europe, America, Australia, and the Middle East along with other consumer markets. The brand prides itself on offering on-trend styles catering to both young women and teens, which won’t break the bank. It aims to promptly offer new styles everyday at appealing prices.
Fast fashion e-retailer Shein has recently partnered with the Fashion Institute of Design and Merchandising (FIDM) to launch a scholarship program and design course for students.
Temu, a rapidly growing shopping app owned by Chinese e-commerce giant Pinduoduo, has been making waves in the US market since its launch in September 2022.
Temu, the ultra low-cost e-commerce platform owned by PDD Holdings, has recently expanded its operations to the United Kingdom and other European markets, including France, Germany, Italy, the Netherlands, and Spain.
The rise of the quiet luxury trend has taken the fashion world by storm, with brands like Loro Piana, Brunello Cucinelli, and The Row leading the way.
As of March 27, 2023, the legal battle between Chinese ultra-fast fashion companies Shein and Temu continues to heat up in the U.S.
SHEIN has filed a lawsuit against Temu in U.S. federal court accusing the Chinese app rival of paying social media influencers to make false statements against SHEIN to promote shoppers to switch to using Temu.
SHEIN announces launch of SHEIN Exchange, an integrated online peer-to-peer resale destination to buy and sell previously owned SHEIN products.
In June 2022, Jacksonville-based freelance artist Maggie Stephenson filed a lawsuit against popular online retailer Shein for a staggering $100 million, accusing the company of stealing her designs.
The rise of Shein as the largest fast-fashion company in the world — in just two years, has been hit with numerous copyright complaints valued at over 100 billion dollars.
Fast fashion giant SHEIN has taken a significant step towards expanding its sustainability and social impact efforts by establishing the SHEIN Cares Fund in December 2021.
