Wishma Yasir

25 Articles Published | Follow:
Aritzia reports record Q1 2026 growth across all channels

Aritzia delivered a standout start to fiscal 2026, posting double-digit gains in revenue and profit…

OleHenriksen Unveils Juicy Peach Glaze Skincare at Sephora

OLEHENRIKSEN has launched its new Peach Glaze Collection, bringing a fresh, clinically-backed glow to skincare…

“Made in USA” Labels Spark Lawsuits Against Top Brands

A new wave of class action lawsuits is questioning the truth behind “Made in USA”…

Pacsun Launches Premium Eyewear Line for Summer 2025 in Los Angeles

Pacsun, the iconic youth retailer known for its finger on the pulse of California-inspired fashion,…

Taco Bell and Bad Birdie Launch New Junior Golf Merch Line

A fresh wave of style and excitement is redefining the golf scene as Taco Bell and Bad Birdie team up for…

Shein Quietly prepares for Hong Kong IPO

Shein is reportedly taking the next step toward going public by confidentially filing for an…

Poppi Agrees to $8.9 Million Settlement Over False Advertising

A settlement is underway to resolve claims that Poppi overstated the gut health benefits of…

DRESSX brings futuristic fashion to Covet Fashion Game

Players of Covet Fashion can now access a new range of digital looks thanks to…

Sally Beauty and Uber Eats Partner to Offer On-Demand Delivery

Uber Eats has partnered with Sally Beauty to launch its first national beauty delivery service, enabling customers to…

Akira Faces Lawsuit over fake sales and inflated discounts

A new lawsuit claims popular clothing retailer Akira misled shoppers with fake sales and inflated…

Wantable Launches 9-Item Membership for More Style

Wantable is giving fashion fans even more reasons to love personalized shopping with its new…

Most Consumers Buy Private Label Without Realizing, Report

A new study reveals that the line between private label and national brands is blurrier…

True Religion sued over Alleged ‘Fake’ Flash Sales

A new class action lawsuit is shining a spotlight on the marketing tactics of True…

Remark Secures $16M to bring Human Touch to AI Shopping

A new wave of AI-powered shopping is on the horizon as Remark raises $16 million…

Sephora and Lyft Team Up to Deliver Shoppers to Beauty Experts

A new partnership is making it easier for beauty lovers to reach expert advice, as…

Shein, Celsius, and Revolve Face Influencer Marketing Lawsuits

A wave of class action lawsuits is putting the spotlight on influencer marketing practices at…

DevaCurl Sued Over Alleged Fake Discounts in California

DevaCurl is facing a new class action lawsuit in California, with accusations that the brand…

Fashion Nova Faces Class Action for Falsifying Sale Prices

A new class action lawsuit claims Fashion Nova misled shoppers with fake discounts and inflated…

Boohoo, PrettyLittleThing, Nasty Gal Face Class Action Lawsuit

A class action lawsuit in Canada claims Boohoo, PrettyLittleThing, and Nasty Gal misled shoppers with…

SHEIN Opens Pop-Up Store During Calgary Stampede at CrossIron Mills

Western vibes meet runway style as a global fashion giant rolls into town. This Stampede…