Glow Up Season Is Here with Tree Hut’s New Line

Glow season is officially in full swing. Tree Hut, America's leading body scrub brand, is elevating the summer beauty game with an exciting array of new launches that promise to transform your daily skincare routine. From their first-ever body serum to travel-friendly essentials and expanded collections, this summer rollout shows why Tree Hut continues to lead the body care space.

Revolutionary Hydra Glow Body Serum Takes Center Stage

The crown jewel of Tree Hut's summer collection is the Hydraglow Body Serum, marking the brand's first foray into the body serum category. This innovative formula combines powerhouse ingredients, including Vitamin C, Niacinamide, and Hyaluronic Acid, to instantly hydrate, brighten, and promote a healthier skin barrier with a weightless finish. What makes this serum unique is its quick-absorbing texture and moisturizing ingredients that hydrate skin without the sticky residue often associated with body products. Packaged in a sleek full-size pump bottle for easy, mess-free application, the Hydraglow Body Serum launches in four captivating scents: Palm Grove, Santal Haze, Pink Champagne, and Vanilla.

To support this groundbreaking launch, Tree Hut has partnered with skincare and wellness expert Vanessa Marc, who brings years of experience working with celebrity clients. "Hydration is the foundation of healthy, glowing skin," says Vanessa Marc. "As someone who has spent years helping clients achieve their best skin, I know how essential it is to use products that truly nourish. I'm thrilled to partner with Tree Hut to introduce Hydraglow—a lightweight yet powerful serum that makes it easy to upgrade your body care routine. With nourishing ingredients, Hydraglow delivers deep hydration and a luminous finish that leaves skin looking and feeling radiant."

Nature-Inspired Collection Brings Earth, Air, and Water to Your Routine

Tree Hut's latest collection draws inspiration from the elements of nature, bringing fresh, elevated scents and skin-loving formulas that capture the essence of earth, air, and water. This comprehensive line features Foaming Gel Washes, Shea Sugar Scrubs, and Moisturizing Shave Oils, all designed to deliver a sensorial experience while supporting healthy, hydrated skin.

The collection continues Tree Hut's mission of combining indulgent self-care with explorative and amazingly scented body care formulas, offering consumers a chance to connect with nature through their daily beauty rituals.

Travel-Ready Glow Collection Expansion

Perfect timing for summer adventures, Tree Hut is expanding its popular Glow Collection with travel-ready formats. Fan-favorites like Tropic Glow, Moonlight Glow, and Ocean Glow are now available in convenient, portable sizes that make maintaining your body care routine effortless, no matter where summer takes you.

The collection also welcomes Sunlit Glow, a radiant new addition that offers glowing benefits paired with a mood-boosting fragrance. These launches highlight the Glow Collection's focus on skin nourishment, self-care, and feel-good beauty for every moment.

Fresh Scents and Innovative Formats

Tree Hut's summer expansion includes vibrant new scents in their signature exfoliating scrubs, with additions like Lychee Kiss and Flower Milk bringing energetic aromas that celebrate the spirit of summer. These fresh fragrances offer a refreshing twist on the brand's beloved self-care staples.

The brand is also extending fan-favorite fragrances into new product formats, allowing consumers to enjoy their go-to scents across various options. The Dragonfruit Foaming Gel Wash, available exclusively at Target, offers a fresh way to experience the vibrant scent in a lightweight, lathering formula.

Leadership Vision for Innovation

Chief Marketing Officer Luis Garcia highlights the brand's commitment to innovation and consumer satisfaction. "Summer is the perfect time to bring something fresh to our lineup," said Luis Garcia. "With the launch of Hydraglow Body Serum and an expanded range of scents across our most-loved collections, we are continuing to deliver what our community loves. But just as importantly, we're focused on innovation—developing standout formulas and exploring unexpected scent profiles that bring something new and exciting to the body care space. This launch reflects our commitment to evolving with our consumers, bringing them products that feel exciting, effective, and right for the season."

Accessibility and Availability

All new Tree Hut products are available at major retailers including Target, Walmart, and Ulta, continuing the brand's commitment to delivering sensorial moments and quality products with skin-loving ingredients for a vibrant self-care experience.

Tree Hut's summer collection represents more than just new products; it's a celebration of innovation, nature, and the brand's unwavering dedication to making high-quality body care accessible to everyone. With over twenty years of experience and a reputation built on word-of-mouth recommendations, Tree Hut continues to show why they're America's number one body scrub brand.