Princess Polly Joins 10,000 Global B Corps with Certification Milestone

Princess Polly earns B Corp certification in 2025 marking a major step toward sustainable and ethical fashion leadership.

This notable recognition highlights that Princess Polly upholds the highest standards in social and environmental performance, accountability, and transparency across its entire business. The B Corp certification reflects the brand’s ongoing commitment to making on-trend fashion both sustainable and accessible, furthering its longstanding dedication to positively impacting communities and the fashion industry as a whole.

Commitment to Purpose-Driven Practices

“We are deeply honored that Princess Polly’s commitment to purpose-driven practices has been recognized with a B Corp Certification,”
Eirin Bryett, Co-Founder and Co-CEO of Princess Polly, said. “This is an incredible accomplishment, and it marks a significant step in our ongoing journey to embed sustainability and purpose into every part of our business. We’re proud of the progress we’ve made and remain committed to continuously improving and holding ourselves to high standards in everything we do.”

Strengthening Sustainable Fashion

With this certification, Princess Polly joins a global community of nearly 10,000 like-minded companies that use business as a force for good. The B Corp framework provides a roadmap for Princess Polly to further its evolution toward a socially and environmentally responsible model, ensuring that its mission and values endure for the long term.

Core Impact Areas

Princess Polly’s strategy focuses on four core impact pillars:

• Ethical Partnerships

• Equality & Community

• Sustainability

• Environment

On the product front, Princess Polly is expanding its use of certified lower-impact materials through resources like the Lower Impact Fabric Hub for suppliers and the Materials Matrix, a tool that helps the design and buying teams choose sustainable materials at every stage. Each garment undergoes rigorous testing for durability, fit, and finish to maintain the highest quality standards.

Ethical and Sustainable Supply Chain

Princess Polly actively collaborates with supply chain partners to:

• Reduce carbon emissions,

• Promote circularity,

• Uphold ethical sourcing.

The brand implements its renowned 5A’s of Ethical Sourcing framework, striving for ongoing progress beyond compliance and ensuring a positive, lasting outcome.

Meaningful Initiatives for People and the Planet

Princess Polly’s achievement is also supported by several impactful initiatives that benefit customers, employees, partners, and the planet. For example, its Pathway to Parenthood program provides team members with paid reproductive health and parental leave, flexible work arrangements, and a culture of inclusion—helping all employees thrive at every stage of family life.

Commendations From B Lab AANZ

"We’re excited to welcome Princess Polly to the global community of nearly 10,000 B Corps. In an industry facing complex social and environmental challenges, their B Corp Certification signals a serious commitment to raising fashion industry standards and prioritizing outcomes for people and the planet, alongside profit. After a two-year journey to this milestone, we commend Princess Polly's determination and willingness to be held accountable to high standards, now and into the future,"
Angie Farrugia, Acting CEO for B Lab AANZ, said.

A New Era for Fashion Industry Leadership

By attaining B Corp certification, Princess Polly strengthens its position as a leader in sustainable and ethical fashion, committed to making a meaningful difference for all its stakeholders now and into the future.