Brick and mortar retail has been around for centuries, but it has evolved with time. The term “brick and mortar” (also sometimes used as “bricks and mortar”) was created in contrast to online shopping or e-commerce.
Direct-to-consumer (DTC) brands have experienced significant growth in recent years, thanks to their innovative marketing strategies and strong online presence.
Esprit, the iconic lifestyle brand, has announced the opening of a long-term pop-up space at 130 Greene Street in New York City’s SoHo neighborhood on May 11, 2023.