Get inspired by the cutting-edge world of fashion technology with a new book release, Fashion Tech Applied. Author Von N. Ruzive takes readers through the intriguing world of fashion technology and innovations' benefits for both brands and consumers. This compelling book takes readers on a journey through the exciting intersection of fashion and technology, offering insights into the industry's evolution, the crucial role of innovation, and Von's own remarkable path to this achievement.
What You'll Learn
- Become more creative in the way you hack any part of the fashion value chain
- Spark inspiration for implementations of new technologies in fashion for both customers and designers
- Adopt and stay forward-thinking by diving into where the industry currently is and where it is going
A Passionate Beginning
Von N. Ruzive's passion for fashion was clear from a young age. Her fascination with fashion technology began during her university years, where she discovered the potential of advanced tools like 3D printing and laser cutting. While these technologies were not new, they had yet to be fully embraced by the fashion industry. Von’s early projects demonstrated how these tools could create intricate designs and patterns, igniting a deeper interest in blending fashion and technology.
Professional Growth and Challenges
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After completing her education, Von joined a fashion tech incubator, collaborating with startups that pioneered innovative solutions. These experiences provided valuable insights into brands' challenges when adopting new technologies, particularly larger, established companies that may resist change. Notable exceptions, like Nike, demonstrated that technology could significantly reshape the fashion landscape with the right investment and mindset.
Teaching and Mentorship
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As part of her journey, Von ventured into teaching at IFA Paris, where she had the opportunity to mentor the next generation of fashion professionals. Her role involved encouraging creativity and innovation while bridging the gap between theoretical knowledge and practical business acumen. This experience reinforced the importance of nurturing a mindset that embraces artistic vision and technological prowess in the fashion industry.
The Birth of "Fashion Tech Applied" Book
The idea for "Fashion Tech Applied" emerged unexpectedly from an email sent by a publisher who had been following Von’s work online. Recognizing her unique expertise in both fashion and technology, the publisher invited her to co-author a book on the subject with Peter Jeun Ho Tsang.
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"Fashion Tech Applied" explores various ways technology can transform the fashion industry. The book addresses key topics such as:
- Production Efficiency: Leveraging AI and other tech to streamline processes.
- Sustainability: Using technology to promote eco-friendly practices and reduce waste.
- Supply Chain Innovations: Enhancing every supply chain stage for improved efficiency and smoother operations.
Looking Forward
Looking ahead, Von is excited about the ongoing evolution of fashion technology. She emphasizes the importance of understanding how these innovations can benefit both brands and consumers. "Fashion Tech Applied" is a must-read for anyone curious about the future of fashion, offering valuable insights for industry professionals and tech enthusiasts alike.
