Strategic Expansion Across Key Markets
The new INDOCHINO locations will be strategically positioned in some of the nation’s most prominent shopping destinations. These include Nordstrom Aventura Mall in Aventura, Florida; Nordstrom Boca Raton in Florida; Nordstrom Park Meadows in Lone Tree, Colorado; Nordstrom Woodfield in Schaumburg, Illinois; and Nordstrom Southcenter Mall near Seattle, Washington. This carefully selected expansion shows both companies’ commitment to bringing personalized fashion experiences to diverse geographic markets.
Unprecedented Market Reach
This expansion marks a significant milestone for INDOCHINO’s retail footprint. With these five new locations, the company now operates in 33 Nordstrom locations nationwide, placing its made-to-measure experience within easy reach of more than 90% of U.S. consumers. This broad coverage highlights the success of the partnership model and the growing demand for personalized fashion services.
Drew Green (President and CEO of INDOCHINO) said: “We are thrilled to bring our made-to-measure experience to these exciting new Nordstrom locations. This expansion reflects the continued success of our collaboration and growing consumer demand for personalized fashion—from Aventura and Boca Raton to Woodfield and Southcenter, we’re delivering quality tailoring with accessibility and ease.”
The Complete Custom Experience
The new shop-in-shops will offer customers the full INDOCHINO experience, combining the convenience of Nordstrom’s retail environment with specialized made-to-measure services. Customers can expect a comprehensive personalized experience that includes a dedicated appointment with an INDOCHINO Style Guide, who will guide them through the customization process.
The selection process is extensive, featuring hundreds of premium fabrics and linings, along with numerous customization options, including lapels, buttons, monograms, and other personalized touches. This level of customization allows customers to create truly unique garments that reflect their individual style preferences and fit requirements.
Seamless Service Integration
One of the key advantages of this partnership is the integration of both companies’ expertise. Measurements are taken in-store by trained professionals, and garments are delivered directly to the customer’s doorstep in approximately three weeks. Additionally, customers benefit from complimentary simple alterations through Nordstrom’s renowned tailoring services, ensuring a perfect fit and exceptional customer satisfaction.
About INDOCHINO’s Growth Journey
Since its founding in 2007, INDOCHINO has established itself as a pioneer in the made-to-measure apparel industry. The company has revolutionized the traditional tailoring experience by making custom garments accessible to a broader audience while maintaining high-quality standards. With almost 60 showrooms and now 37 Nordstrom shop-in-shops across North America, INDOCHINO continues to redefine the retail experience through personalized service, modern design, and a seamless omnichannel approach.
The company’s philosophy centers on empowering customers to take on the role of designer, allowing them to customize every detail of their garments to make them truly one-of-a-kind. Each custom garment is crafted to the customer’s precise measurements and delivered hassle-free, representing a perfect blend of traditional craftsmanship and modern convenience.
Looking Forward
This expansion announcement reinforces both brands’ shared commitment to personalized style and exceptional customer service. As consumer preferences continue to shift toward customized and personalized products, this partnership positions both INDOCHINO and Nordstrom at the forefront of retail innovation.
The success of this collaboration shows that there is significant market demand for accessible, high-quality made-to-measure clothing. By combining INDOCHINO’s expertise in custom tailoring with Nordstrom’s retail excellence and customer service reputation, these new locations are poised to serve customers who value both style and personalization in their wardrobe choices.
