Case Studies

RETAILBOSS editors cover in-depth case studies from various brands and retailers on topics including marketing strategy, e-commerce, social media, technology, brick-and-mortar and more. Scroll down to discover our case studies and check them out.

Yeezy

From $1.5B Empire to Collapse: How Kanye West’s Yeezy Brand Lost Everything in 6 Months

In October 2022, a single partnership termination wiped out 87% of Yeezy's annual revenue, marking one of the most dramatic corporate implosions in fashion history.

December 17, 2025

80% of DTC Shoppers Expect Same-Day Delivery as an Option, Says Report

October 22, 2025

Chanel wins trademark battle over JNANEL as EU says lookalikes won’t fly

October 4, 2025

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