Case Studies

RETAILBOSS editors cover in-depth case studies from various brands and retailers on topics including marketing strategy, e-commerce, social media, technology, brick-and-mortar and more. Scroll down to discover our case studies and check them out.

Elwood Clothing
Elwood ClothingShipBob

80% of DTC Shoppers Expect Same-Day Delivery as an Option, Says Report

As the direct-to-consumer (DTC) movement enters a new phase of growth in 2025, expected to top $187 billion globally—fulfillment models are evolving faster than ever to meet demand for speed,…

Chanel wins trademark battle over JNANEL as EU says lookalikes won’t fly

Chanel wins trademark battle over JNANEL as EU says lookalikes won’t fly

Stringys Shark Tank Deal

Stringys Underwear Shark Tank Deal Update

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TikTok Shop Lessons from P.Louise Cosmetic Retail Success
P.Louise CosmeticsTikTok Shop

TikTok Shop Lessons from P.Louise Cosmetic Retail Success

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Case StudyRent The Runway

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Bubble

How Bubble Skin-Care Brand Increased Subscriptions with Smartrr App

NA-KD
IngridNA-KD

How NA-KD Boosted Shipping Revenue by 82%

Glossier

Glossier Case Study: The Power of Aesthetic Branding

Rare beauty case study Selena Gomez in Sephora
Case StudyRare Beauty

Rare Beauty Case Study: Inside Selena Gomez’s Winning Marketing Strategy

Case StudyNeiman Marcus

Neiman Marcus Case Study: Marketing Strategy To Attract Wealthy Shoppers

Case StudyIpsy

IPSY Case Study: The Power of Influencer Marketing and Content Creation

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