Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

869 Articles Published | Follow:
Bankrupt Morphe Owner Agrees to $690 Million Acquisition

Morphe, a Los Angeles-based cosmetics and beauty manufacturer founded in 2008, faced bankruptcy due to…

High-End Consumers Crunch Numbers Amid Economic Caution

The global economy is facing a potential recession as we approach mid-2023, which will significantly…

Walmart Removes Child's Game From Roblox: Will Other Retailers Follow?

Walmart recently removed its undisclosed Universe of Play advergame from the Roblox platform amid growing…

Retail layoffs in January spiked 3225%, says report

The retail industry has been significantly impacted by layoffs as companies rush to reduce costs…

Younger Shoppers Want Text Messages From Brands, says Report

In today’s fast-paced world, customers are increasingly seeking convenience and personalization in their interactions with…

The Clinique Lab: An Unforgettable Virtual Beauty Storefront Experience

Clinique, a renowned beauty brand, has introduced its latest digital retail concept called The Clinique…

What a Ban on TikTok in the US Could Mean for Retailers

In 2023, TikTok has become a cultural phenomenon in the United States, boasting 150 million…

Shein Vs. Temu Lawsuit Update

As of March 27, 2023, the legal battle between Chinese ultra-fast fashion companies Shein and…

Celebrity Brand Analysis: Key Success Drivers

The rise of celebrity beauty brands has become a significant trend in the makeup and…

10 Beauty Retail Trends To Watch Out For In 2023

Since the pandemic, the global health & beauty retail market, and cosmetics in particular, has…

How to Sell Cosmetics To A Major Beauty Retailer

The beauty retail industry is a constantly evolving and highly competitive market. It’s essential for…

Hermès Beauty Expands Makeup Collection

Hermès, the renowned French luxury house, has been making significant strides in expanding its beauty…

Snap Launches AR Tools To Help Small Retailers With AR Shopping

Snap, the social media giant behind Snapchat, has recently launched a new enterprise solution called…

Adidas, Beyoncé Officially End 'Ivy Park' Partnership

Ivy Park was initially launched in 2016 as a joint venture with Sir Philip Green…

The RealReal Exits Beauty Business

A luxury resale marketplace, The RealReal has decided to wind down its beauty business as…

Why DTC Brands Need Retail Partnerships To Secure VC Funding

In the ever-evolving world of direct-to-consumer (DTC) brands, securing funding can be a daunting task.…

Opinion: Live shopping isn't the next big disruptor in US retail

Live shopping, a popular trend in China, has been touted as the next big disruptor…

Super Bowl 2023: Rihanna's Fenty was big marketing win

Rihanna’s Super Bowl Halftime Show proved to be a game-changer for her beauty brand, Fenty…

Gen Z vs. Millennials: Their Spending Habits Differ

Zillennials, a micro-generation born between 1990 and 2000, are a unique blend of Millennials and…

Footlocker is closing 400 stores

Foot Locker, a leading athletic footwear retailer, has announced plans to close 400 stores by…