Rhode Beauty, founded by Hailey Bieber, has rapidly become a standout in the skincare and minimalist makeup space for 2025. The brand’s rise is fueled by a premium focus on “one of everything”—targeted essentials crafted for ease, barrier health, and a radiant, glazed finish. Rhode’s star products, including its viral Glazing Milk and new launches like Barrier Butter and Pocket Blush, combine innovative ingredients such as peptides, ceramides, and fruit enzymes to deliver visible results with a dewy glow.

What’s trending for 2025? Consumers are seeking multipurpose, science-backed skincare with sustainable, skin-barrier supporting actives and streamlined routines that still deliver “glass skin” radiance. Dewy moisturizers, enzyme exfoliators, and peptide-rich treatments define the year—while hybrid color/skincare innovations keep the Rhode momentum high. Here are the 10 best, most-loved Rhode products in 2025, ranked by emerging sales and real data.

10 Best Rhode Beauty Products in 2025

The ranking was developed by…