Jeanel Alvarado

Hi, I'm Jeanel Alvarado. I has over 15 years of expertise in consumerism, shopping insights, e-commerce, digital marketing and retail real estate. I analyze, evaluate and forecast all sorts of shopping trends, consumer insights and market data. My background includes a Bachelor of Commerce Degree in Marketing, minor in Real Estate and experience as the Senior Managing Director at the University of Alberta, School of Retailing (A Top 5 business school in Canada). My insights have been featured in TIME, Entrepreneur, Nasdaq, Shopify, US Chamber of Commerce, HubSpot, US News, The Sun, Glossy, Betches, AftoTech, Footwear News, Luxury Daily, BestLife, Pissed Consumer, Consumer Affairs, The Daily Wire, and more!

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KimChi Chic Beauty Launches in CVS BeautyIRL Stores

Bespoke Beauty Brands, LLC, founded by Toni Ko – announced today its KimChi Chic Beauty…

Shiseido Launch a New Beauty Innovation, AI Makeup Advisor

The launch of an AI Makeup Advisor experience in collaboration with Revieve® and ongoing partner…

Rykä Partners with Chanel Miller on Limited-Edition Courage Sneaker

As the first company to make athletic shoes especially fit for women and as a…

Skechers Appoints Yolanda Macias to Its Board of Directors

Skechers USA, announced today that Yolanda Macias has been appointed to its Board of Directors.…

Clover Sonoma Organic Moon Milks Launches Into Whole Food Stores

Clover Sonoma, a third-generation family-owned and operated dairy and Certified B Corporation®, today announced the…

AS Beauty Acquires Toronto-Based Cosmetics Brand Cover FX

AS Beauty, a New York-based global beauty brand developer, has announced the acquisition of Toronto-based…

Hudson's Bay Expands Space NK Beauty Concept

Hudson’s Bay, Canada’s iconic retailer, has expanded its partnership with UK-based beauty apothecary concept Space…

FARFETCH and Neiman Marcus Group Announce Partnership

Neiman Marcus Group (NMG), the largest omnichannel luxury retailer in the U.S. and the parent…

Saks Appoints Cara Chacon as Senior Vice President of ESG

Saks appoints Cara Chacon as its first Senior Vice President, ESG. Ms. Chacon brings more…

Macy's To Opens Fulfillment Center In North Carolina

Macy’s, the iconic American retailer, has announced plans to invest $584 million in building a…

e.l.f. Cosmetics and Dunkin’ Drop the Most Eye-Popping Collab of the Season

On March 31st, e.l.f. x Dunkin’ launch makeup collection with TikTok superstar, makeup artist, beauty…

Bonsai Raises $21 Million to Scale Embedded Commerce for Publishers and Retailers

North America’s leading embedded commerce solution, has raised a $21 million CAD Series A led…

ULTA Beauty Partners With PayPal Happy Returns Bars on 1,300 Store Locations

Ulta Beauty has partnered with PayPal’s Happy Returns to enhance the customer experience by offering…

Le Café V, Louis Vuitton Opens First Café In Osaka, Japan

Louis Vuitton, has expanded its horizons by opening its very first restaurant in the world,…

Fendi Reopens Pop-up Fendi Caffè In Miami

Fendi, the renowned Italian fashion house, has once again brought its chic pop-up café to…

Ecommerce stores must stop relying on Facebook Ads

An Ecommerce Digital Marketing Agency Partner, Google Partner, and Shopify Partner just completed a 8-month…

Hims & Hers Launches New Skincare Collections At CVS Stores

Hims & Hers, a multi-specialty telehealth platform, has recently expanded its skincare product offerings to…

TULA Skincare Launches Into Sephora Stores

TULA Skincare, a popular probiotic-focused skincare brand, has expanded its presence by launching into Sephora…

BigCommerce Releases Multi-Storefront to Unify Multiple Brands

BigCommerce, a leading Open SaaS ecommerce platform for fast-growing and established B2C and B2B brands,…

Treslúce Beauty by Becky G Launches into ULTA Beauty’

Treslúce Beauty, a Latinx-founded beauty brand created by global superstar Becky G, has launched at…