Contributor Profile

Jeanel Alvarado

RetailBoss Contributor

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Labubu Strategy Pop Mart

How Pop Mart Engineered a Global Labubu Craze Overnight

Beanie Babies took years to build global momentum. Pokemon cards needed months of word-of-mouth marketing. Labubu dolls conquered the world in weeks. The difference reveals something fundamental about how cultural phenomena spread in the digital age. Traditional collectible cycles relied…

InsightsRetail
Why DTC Brands Keep Failing in Physical Retail

Why DTC Brands Keep Failing in Physical Retail

DTC brands are closing stores faster than they opened them. Allbirds plans to shutter up to 15 underperforming stores in 2024. That represents roughly one-third of their entire fleet. The financial damage? Between $7 million and $9 million in closure…

InsightsStrategy

GUESS 2024-25 ESG Report Shows Major Wins

GUESS is doubling down on sustainability with bold new results. The fashion industry is experiencing a transformative shift toward sustainability, and GUESS is positioning itself at the forefront of this movement with the release of its comprehensive FY2024–2025 Environmental, Social,…

FashionNews

Ulta Beauty Acquires Space NK to Enter UK Market with 83 Stores

Ulta Beauty has officially acquired Space NK Limited, a leading British beauty retailer, marking a major milestone in its international expansion strategy. The purchase from Manzanita Capital, a seasoned investor in premium beauty, allows Ulta Beauty to establish a direct footprint in…

BeautyNews

L’Oréal Just Changed the Beauty Game With One Bold AI Move

The beauty industry is getting its biggest tech makeover yet. L’Oréal, the world’s largest beauty company, has just announced a groundbreaking partnership with NVIDIA that could reshape the future of the beauty industry. Revealed at the “New Frontiers of Beauty”…

Retail
AI Models Make Debut in Fashion Ads by H&M and Mango

AI Models Make Debut in Fashion Ads by H&M and Mango

Fashion’s digital evolution is accelerating with AI at the helm. The fashion world is rapidly evolving as artificial intelligence becomes an integral part of how brands connect with customers. Industry leaders H&M and Mango are at the forefront, unveiling innovative…

FashionNews
DUER Scales Up Across Europe and U.S. Amid Surging Demand

DUER Scales Up Across Europe and U.S. Amid Surging Demand

Canadian performance apparel brand DUER today announced the launch of DUER Europe alongside an ambitious retail expansion plan across North America. Following a decade of success in Canada and the U.S., the brand has launched in Europe through a strategic…

NewsRetail
The Inkey List to Launch at Ulta Beauty

The Inkey List to Launch at Ulta Beauty

British skincare brand, The Inkey List is known for its affordable, ingredient-focused products, is officially launching at Ulta Beauty, expanding its US retail presence and making its cult-favorite formulas even more accessible to American consumers. The Inkey List’s debut at…

BeautyNews
What Is Rhode Skincare Known For?

Inside Hailey Bieber’s Science-Backed Beauty Brand

Rhode Skincare, founded by Hailey Bieber in 2022, has rapidly established itself as a disruptive force in the beauty industry. The brand’s business model is anchored in minimalism, accessibility, and efficacy, focusing on a lean product lineup that delivers high…

BeautyDTC