British lifestyle and fashion brand Brakeburn has announced its official launch into the United States this September 2025. The Dorset-born company will be making its American debut with two of the nation’s most popular department store retailers: Macy’s and Nordstrom.
Known for its distinctive casualwear, outdoor-inspired designs, and focus on comfort and quality, Brakeburn has steadily built a loyal following in the UK and European markets. This expansion into the U.S. represents a new chapter for the brand as it seeks to establish a foothold in one of the world’s most competitive retail landscapes.
Company representatives described the move as a “huge step forward,” expressing excitement about the opportunities ahead. Macy’s and Nordstrom are both household names in American retail—Brakeburn aims to introduce its collections to a broader international audience while maintaining the brand’s signature focus on relaxed, timeless style.
The U.S. launch is expected to include a curated selection of Brakeburn’s best-selling apparel and accessories, aligning with the fall shopping season.
With this new expansion, Brakeburn is positioning itself as a notable contender in lifestyle and casualwear fashion on both sides of the Atlantic.