Emily in Paris and Boursin Host French Pop-Up in Toronto

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Emily in Paris and Boursin Host French Pop-Up in Toronto for One Night Only

Toronto is set to experience a taste of Parisian nightlife with the arrival of the exclusive Boursin Bistro, a one-night-only pop-up inspired by the international sensation “Emily in Paris” and the beloved cheese brand Boursin. Launching in celebration of the upcoming Season 5 of the hit Netflix series, this immersive event will bring together French flair, signature cheese boards, and stylish encounters for a truly Instagram-worthy holiday-season experience.

Emily in Paris x Boursin: Only in Toronto

Fans are invited to be whisked away on December 4, 2025, as the Boursin Bistro transforms Café Renée, Toronto’s own social-media-famous French hotspot—into a scene straight from the Emily in Paris set. Guests will enjoy a curated menu inspired by classic French cuisine with complimentary shareable plates and signature cheese boards, each one themed after one of Emily’s most romantic storylines.

The evening is all about chic, bold style, attendees are encouraged to don head-turning, Emily in Paris-inspired looks for a night of live jazz, fashion illustrations, themed décor, and plenty of photo moments worthy of a Parisian feed.

The Menu: Emily-Inspired Indulgence

Boursin is the unmissable star of the night. Guests get to pick from three signature cheese boards, each reflecting a different love interest from the show and starring unique Boursin flavors:

  • The Gabriel: Classic, elevated, and effortlessly French, built around Boursin Garlic & Fine Herb.
  • The Alfie: Bold, unexpected, and a little spicy, starring Boursin Cranberry & Pepper.
  • The Marcello: Sophisticated, indulgent, and romantic, featuring Boursin Truffle Salt.

Each board is designed not only to ignite friendly debate about which romance wins but also to elevate snacking into an art form.

Paris Comes to King West

Beyond food, the Boursin Bistro evening weaves in live music, glamorous photo ops, and immersive Parisian décor. The event continues a trend of Boursin’s experiential marketing in Canada, following the successful “Little Window” in August 2025.

Reservations are now live and are expected to sell out quickly as this marks the only night fans can step directly into the world of Emily—no passport required.

Emily x Boursin Limited-Edition Collectibles

For those who may not secure a reservation, Boursin is also releasing limited-edition Emily in Paris packaged products in stores, perfect for cozy home viewing parties or festive gatherings as fans gear up for the December 18, 2025, Season 5 launch on Netflix.

Marie-Eve Robert, Vice President of Marketing & CSR at Bel Group Canada, said, “For years, Boursin has been at the heart of Canadian entertaining—elevating every table it touches. With experiences like The Little Window in August 2025, and now with Boursin Bistro x Emily in Paris, Boursin continues to craft signature moments that inspire Canadians to gather, connect, and indulge.”

Experience Details at a Glance

  • Date: December 4, 2025
  • Time: 7:00 pm – 11:00 pm EST
  • Location: Café Renée, 100 Portland St, Toronto, ON M5V 2N2
  • Highlights: Three Emily-inspired Boursin boards, signature Parisian fare, live jazz, photo moments, and fashion art
  • Reservations: Now live via Resy (limited seating)

The Bel Group: Championing Cheese Culture in Canada

Bel Group Canada, parent of Boursin, The Laughing Cow, and Babybel, continues to deliver innovative, community-driven food experiences with 275 employees contributing across the country. Through immersive events and strategic entertainment partnerships, Bel Group aims to “provide healthier and more responsible food for all.”

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