omnichannel

Phygital vs Omnichannel: What's the difference?

Bridging the gap between online and offline experiences is crucial in today’s rapidly evolving marketplace. Consumers expect fluid transitions between digital and physical interactions, seeking convenience and consistency.

Improving Retail Revenues with BOPUS, 'Buy Online Pick Up In Store'

In today’s fast-paced world, convenience is key. And when it comes to shopping, consumers are looking for quick and hassle-free options that fit into their busy schedules.

Macy's To Opens Fulfillment Center In North Carolina

Macy’s, the iconic American retailer, has announced plans to invest $584 million in building a state-of-the-art fulfillment center in China Grove, North Carolina.