Baggy London, the British accessories label loved for its colorful, handmade ruffle bags, has officially arrived at Nordstrom’s New York City flagship and online at Nordstrom.com. The partnership is part of Gifting at The Corner, Nordstrom’s curated holiday edit featuring standout names like Skims, Diptyque, and Susan Alexandra.
The launch marks Baggy London’s first collaboration with a major U.S. retailer, introducing its signature ruffled designs to a wider American audience and giving shoppers a chance to experience the brand’s joyful craftsmanship in person.
“Partnering with Nordstrom is such a pinch-me moment for Baggy,” says founder Claire Zhong. “We’re beyond thankful to be part of Gifting at The Corner—it feels like the perfect stage to show a larger audience our world of colour, texture, and fun.”
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Founded by Claire Zhong, Baggy London has become known for its playful yet refined design philosophy, producing small-batch collections that celebrate color, texture, and whimsy. The brand’s signature ruffle silhouette has already won over a dedicated following and pop culture fans, recently appearing on Ted Lasso and worn by emerging music group KATSEYE.
Inside Nordstrom’s holiday pop-up, Baggy London’s display bursts with color and personality. The ruffled bags are paired with a mini edit of collectible bag charms—perfect for gifting and ideal for Instagram-worthy moments that reflect the brand’s playful energy.
The Baggy London collection, featuring a curated selection of its best-selling ruffle bags, is now available at Nordstrom’s NYC flagship and online at Nordstrom.com.
