Mercedes Captivates With Signature Maison Mercedes Luxury Retail Storefront

Last updated: January 22, 2023 1:14 pm

3 Min Read

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Maison Mercedes, a Mercedes-Benz signature storefront, will be open from November 18 to December 24, 2022 at 100 Bloor St. West in the heart of Yorkville’s iconic mink mile. Luxury enthusiasts and holiday shoppers are invited to experience the world of Mercedes-Benz and its key specialty brands: Mercedes-Maybach, G-Class and Mercedes-AMG.

An array of eye-catching vehicles will be complemented by a luxury retail boutique offering desirable gifts from Mercedes-Benz as well as unique fashion brands from Canada and around the globe. With this signature storefront at a prime Yorkville address, Mercedes-Benz is reinforcing its position amongst the world’s leading luxury brands.

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“Luxury has always been at the core of Mercedes-Benz. With Maison Mercedes, we’re inviting Yorkville shoppers to experience a sensorial exhibition of luxury, while interacting with the world’s most desirable cars,” said Andreas Tetzloff, President & CEO, Mercedes-Benz Canada. “Like a runway presentation by any tradition-rich fashion house, Maison Mercedes aims to transport its guests to another world; in our case, a luxurious world that is unmistakably Mercedes-Benz.”

The Haute Universe, within Maison Mercedes, signifies a luxurious, dreamy, sensational world, inspired by the sophisticated luxury of Mercedes-Maybach. (CNW Group/Mercedes-Benz Canada)

Beyond its fashionable address, luxury retail offering, and fashion-inspired show car feature window, Maison Mercedes will serve as a platform to showcase Canadian design talent through Mercedes-Benz’s ongoing relationship with the Canadian Arts and Fashion Awards (CAFA). This will include featuring designs in the front retail windows by the CAFA 2022 Womenswear Designer of the Year Award winner, LECAVALIER. Canadian fashion brands are also represented within Maison Mercedes’ luxury retail offering; shoppers at Maison Mercedes can purchase luxurious outerwear, jewelry, handbags, and premium accessories from Canadian fashion brands including Luxton, Sully & Son Co., Jewels by Alan Anderson, Mas, SENTALER, and Hestia Jewels.

The MANUFAKTUR Marketplace, a highly interactive world inspired by the new MANUFAKTUR program from Mercedes-Benz, which allows customers to customize their vehicles with over a million possible combinations of high-end interior and exterior appointments. The MANUFAKTUR Marketplace includes luxury retail with small luxurious items from Mercedes-Benz and other fashion brands. (CNW Group/Mercedes-Benz Canada)

“In automotive as in fashion, it takes a combination of highly-skilled craftspeople with visionary designers to create something unique, beautiful – and in rare cases even otherworldly,” said Vicky Milner, CAFA President. “We’re thrilled that Mercedes-Benz is creating space within Maison Mercedes to showcase and bring attention to the rich design talent we have in Canada.”

Open from November 18 to December 24, 2022, luxury shoppers and automotive enthusiasts alike can learn more about Maison Mercedes, and the world’s most desirable cars by speaking with the Mercedes-Benz Concierge at Maison Mercedes or by visiting www.mercedes-benz.ca/en/maisonmercedes.

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