Luxury brands are launching Spotify playlists to showcase their unique identities and engage with consumers through shared music interests.
The rise of counterfeit goods among Generation Z has become a significant concern for luxury brands.
Chanel’s President and Chief Operating Officer, John Galantic, is set to step down from his role on June 30 after serving the luxury French fashion house for over a decade.
In the competitive world of beauty, getting your brand noticed by editors and featured in magazines can be a game-changer.
In today’s competitive market, getting your brand into the hands of celebrities can significantly boost its visibility and credibility.
The introduction of Zalando’s virtual fitting room in 25 markets marks a significant milestone in the future of online retailing.
Azazie, a leading US-based direct-to-consumer bridal and special occasion dress brand, has recently expanded its product offerings to include footwear and bags, aiming to become a one-stop destination for bridal shopping.
Millennials, are the largest pet-owning demographic group in the United States, and they are significantly impacted the pet industry, leading to increased retail sales and shaping the future of pet retailing.
Reverse image search has emerged as a powerful tool in the e-commerce industry, significantly boosting sales and enhancing customer experience.
Launching a new beauty brand into retailers can be a challenging yet rewarding endeavor. One of the biggest challenges is standing out in a crowded market.
In the competitive world of business, retaining customers is crucial for success and growth. To ensure customer loyalty and satisfaction, businesses must avoid certain practices that can drive customers away.
Bed Bath & Beyond, the once-dominant home goods retailer that flourished during the 1990s and 2000s, filed for Chapter 11 bankruptcy protection on April 23.
Starting a beauty brand can be an exciting and rewarding venture, but it requires significant capital to get off the ground.
Promo codes are an effective marketing tool for ecommerce businesses, helping to boost sales and build customer loyalty.
Retail product placement is a crucial aspect of merchandising that can significantly impact sales, brand awareness, and customer experience.
Mystery shopping is a technique used by retailers, market research firms, and consumer watchdogs to evaluate the quality of customer service provided by various businesses.
In the ever-changing world of retail, businesses must constantly adapt to meet the evolving needs of their customers.
Creating a barcode for your products can be a simple and efficient process that offers numerous benefits, such as improved inventory control, cost savings, and increased accuracy.
Luxury brands have always been associated with exclusivity, quality, and prestige. To effectively sell to affluent customers, these brands must employ a combination of marketing strategies that cater to the unique tastes and preferences of their target audience.
AI technology is making significantly enhancements to the luxury retail experience for customers by offering personalized and efficient services.