GoDaddy

71% of U.S. Shoppers Willing to Pay More for Small Businesses on Black Friday

As the holiday shopping season approaches, a recent GoDaddy survey reveals that 71% of US shoppers are willing to spend more to support small businesses this Black Friday.

Survey Reveals 19% of Consumers Plan to Shop on Black Friday

As the holiday shopping season approaches, a recent GoDaddy survey indicates that only 19% of consumers plan to shop on Black Friday, reflecting the ongoing economic pressures from inflation and rising costs of living.

GoDaddy-Small Business Survey Report Ten Z Millennials Dec 2023

New survey from GoDaddy shows 41% of Gen Z and 43% of Millennials have followed a brand on social media for a discount, but 47% of small businesses do not offer a discount code when someone follows their brand on social media.