GUESS is doubling down on sustainability with bold new results. The fashion industry is experiencing a transformative shift toward sustainability, and GUESS is positioning itself at the forefront of this movement with the release of its comprehensive FY2024–2025 Environmental, Social, and Governance (ESG) Report. Titled “It’s in Our DNA”, the report represents more than a corporate responsibility initiative; it signals the company’s foundational commitment to sustainable business practices.
The ACTION GUESS Strategy: A Framework for Impact
GUESS has developed its distinctive ACTION GUESS ESG strategy, a comprehensive framework designed to Imagine, Innovate, and Inspire across all organizational facets. This strategic approach demonstrates the company’s understanding that sustainability cannot be treated as an afterthought but must be woven into the very fabric of business operations.
Building on over a decade of ESG commitment, GUESS has aligned its reporting practices with internationally recognized standards, including the Global Reporting Initiative (GRI) Universal Standards,…
the Sustainability Accounting Standards Board (SASB), and the Greenhouse Gas (GHG) Protocol. The company has also aligned its efforts with the United Nations Sustainable Development Goals (SDGs), reflecting a holistic approach to driving positive global impact.
Leadership Vision: Sustainability as Core DNA The report features compelling insights from GUESS leadership, emphasizing how sustainability has become integral to the company’s identity. Paul Marciano, Co-Founder and Chief Creative Officer “Today, sustainability is a bigger part of our story more than ever before.
And what makes me proud is seeing how our teams have embraced this challenge with the same creativity and passion they bring to everything we do,” said. Carlos Alberini, Chief Executive Officer and Director “Our approach to sustainability is about continuous improvement guided by our sustainability strategy, ACTION GUESS.
That means staying agile in a shifting regulatory landscape, strengthening the integrity of our ESG data, and embedding accountability across every part of our business. In FY2025, we took an important step forward by publishing our renewed Human Rights Policy, a milestone that reinforces our…
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