As the beauty industry grows exponentially, beauty affiliate programs offer an incredible opportunity for influencers, content creators, and beauty enthusiasts to earn substantial income while promoting their favorite products. Here’s a list of the top 10 beauty affiliate programs you should consider joining in 2025:
10 Most Popular Beauty Affiliate Programs
| Brand | Commission Rates | Cookie Duration | Payout Threshold |
|---|---|---|---|
| 1. Sephora | 5% | 30 days | $50 |
| 2. Ulta Beauty | 1-5% | 30 days | $50 |
| 3. Morphe | 5-10% | 30 days | $50-$100 |
| 4. Fabletics | 12-15% | 30 days | $25-$50 |
| 5. Glossier | 10-15% | 30 days | $25-$50 |
| 6. Beautycounter | 8-25% | 60 days | $50 |
| 7. Sally Beauty | 2-5% | 30 days | $50 |
| 8. Charlotte Tilbury | 8-10% | 30 days | $50 |
| 9. L’Oreal | 5-7% | 30 days | $50 |
| 10. Drunk Elephant | 10% | 30 days | $50 |
1. Sephora Affiliate Program
Sephora’s well-loved status in the beauty world makes its affiliate program a top choice.. The program offers a wide selection of high-end and cult-favorite beauty products. Affiliates benefit from a 5% commission rate and a generous 30-day cookie duration, making it a lucrative option.
- Commission Rates: 5% on all sales.
- Cookie Duration: 7-30 days (common in the industry).
- Payout Threshold: Generally, $50.
- Program Features: Over 200 brands, 13,000 products, exceptional reputation, and robust affiliate support.
2. Ulta Beauty Affiliate Program
Ulta Beauty offers something for everyone, from drugstore to luxury brands. Their affiliate program features a competitive commission rate and robust marketing resources, helping affiliates achieve their goals.
- Commission Rates: Approx. 1-5% (industry standard for similar companies).
- Cookie Duration: 30 days.
- Payout Threshold: $50.
- Program Features: Access to a wide range of popular brands and exclusive products, marketing materials provided.
3. Morphe Affiliate Program
Morphe is beloved by makeup artists and enthusiasts alike. With a 10% commission rate and products that are social media staples, the Morphe affiliate program is ideal for those with a strong online presence.
- Commission Rates: Est. 5-10%.
- Cookie Duration: 30 days.
- Payout Threshold: $50-$100.
- Program Features: Partner with Morphe’s collective for exclusive perks, commissions, and product gifts.
4. Fabletics Affiliate Program
Though primarily known for activewear, Fabletics has expanded into the beauty sector. Their program offers a 15% commission rate and celebrity partnerships, which enhances affiliate opportunities.
- Commission Rates: Est. 12-15%.
- Cookie Duration: 30 days.
- Payout Threshold: $25-$50.
- Program Features: High average order value, recurring commissions.
5. Glossier Affiliate Program
Glossier’s minimalist beauty approach appeals to a dedicated customer base. Affiliates enjoy a 10% commission rate and access to exclusive promotions, making it a lucrative option for those in the niche beauty market.
- Commission Rates: Est. 10-15%.
- Cookie Duration: 30 days.
- Payout Threshold: $25-$50.
- Program Features: Highly engaged customer base, exclusive content provided.
6. Beautycounter Affiliate Program
Beautycounter is known for its clean beauty and safer products, which resonate with health-conscious consumers. Affiliates can earn up to 35% in commissions, reflecting the high earning potential for promoting sustainable beauty.
- Commission Rates: Est. 8-25%.
- Cookie Duration: 60 days.
- Payout Threshold: $50.
- Program Features: Strong ethical stance and transparency, exclusive training sessions.
7. Sally Beauty Affiliate Program
Sally Beauty is a trusted name in the industry, offering many products. Their affiliate program features competitive commissions and excellent support, making it a reliable choice.
- Commission Rates: Est. 2-5%.
- Cookie Duration: 30 days.
- Payout Threshold: $50.
- Program Features: Extensive range of hair and beauty products, support materials.
8. Charlotte Tilbury Affiliate Program
Charlotte Tilbury’s makeup and skincare products are synonymous with luxury. Affiliates benefit from a high average order value and a 10% on avg. commission rate, adding to the program’s appeal.
- Commission Rates: Approx. 8-10%.
- Cookie Duration: 30 days.
- Payout Threshold: $50.
- Program Features: High demand luxury products, affiliate-exclusive promotions.
9. L’Oréal Affiliate Program
L’Oréal’s extensive product offerings and reputable brand make their affiliate program attractive. It is a trustworthy choice for affiliates with consistent commission rates and brand recognition.
- Commission Rates: Est. 5-7%.
- Cookie Duration: 30 days.
- Payout Threshold: $50.
- Program Features: Access to a vast range of products, global brand recognition.
10. Drunk Elephant Affiliate Program
Known for its innovative approach to skincare, Drunk Elephant’s program offers a 10% commission rate and unique collaborations with influencers, driving strong affiliate involvement and sales.
- Commission Rates: Est. 10%.
- Cookie Duration: 30 days.
- Payout Threshold: $50.
- Program Features: High-quality skincare products, brand-specific marketing support.
These beauty affiliate programs provide excellent opportunities for affiliates to monetize their platforms in 2025. For the most precise evaluations, further detailed research on specific terms and conditions for each program.
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