Kate McLeod is announces its retail partnership with Sephora.com. The company founded by Kate McLeod, a pastry chef turned beauty entrepreneur, is best known for its waterless, plastic-free, and zero-waste Body Stone solid moisturizers.
Kate McLeod’s launch in Sephora’s Clean + Planet Positive program comes as the brand announces the launch of its “Healthy Planet, Healthy Minds” program, a CSR initiative that holistically addresses environmental sustainability and mental health. The company views these crises as inextricably linked, with the rise of climate anxiety worsening mental health outcomes and aims to address these issues through its product design, business practices, and charitable giving. The company has committed to donating 2% of its total annual revenue in 2022, split equally across environmental and mental health non-profits.
“Less is more has always been our mantra. Fewer ingredients, less packaging, fewer products, less distraction… when you strip away all the unnecessary layers, you can get a lot clearer about what your body needs and wants,” said Kate.
“Sephora is thrilled to partner with Kate McLeod and continue bringing our clients innovative products that support all their clean beauty and wellness needs,” said Cindy Deily, VP Skincare Merchandising at Sephora. “With its sustainably focused, innovative Body Stone moisturizer, Kate McLeod helps clients optimize their self-care routines with products that are good for their skin and the environment too. We look forward to introducing this brand to our Sephora community and know that it will be a wonderful addition to our Clean and Planet Positive assortment.”