Mānuka Health’s Bee-Powered Formulas Arrive in 100+ Stores

The beauty world’s best-kept secret is making a major retail move. New Zealand's renowned wellness brand Mānuka Health has officially announced its expansion into North American retail, partnering with two prestigious beauty retailers: The Detox Market and Violet Grey. This strategic move brings the company's science-backed, mānuka honey-based products to specialty beauty shoppers across the United States and Canada, marking a significant milestone in the brand's global growth trajectory.

A Natural Partnership for Luxury Wellness

The collaboration represents more than just a retail expansion; it's a meeting of minds between brands that share a commitment to clean, effective beauty solutions. Sherif Guirgis, CEO of Violet Grey, said:

"Partnering with Mānuka Health marks an exciting evolution in our definition of beauty. Their clinically credible, exquisitely crafted formulas represent a new frontier in luxury wellness, where beauty and vitality are part of a complete, holistic system. We're proud to bring their story and trusted products to our community as we continue to set the standard for what the best in beauty truly means."

Similarly, Romain Gaillard, Founder of The Detox Market, said:

"Mānuka Health embodies the future of wellness and beauty, rooted in nature, backed by science, and crafted with intention. Their commitment to ingredient purity and proven efficacy aligns perfectly with what our community seeks: clean solutions that truly perform. We're excited to introduce a brand that so seamlessly bridges internal wellness and topical ritual, bringing something both trusted and transformative to our shelves."

The Science Behind the Buzz

What sets Mānuka Health apart is its commitment to preserving the natural integrity of bee-derived ingredients through advanced scientific processes. The company sustainably harvests its ingredients from wild mānuka trees in New Zealand's pristine regions, utilizing mānuka honey, propolis, royal jelly, and bee venom known for their antioxidant, anti-inflammatory, and immune-supportive properties.

The brand's innovation lies in its ability to replicate hive-like conditions through years of research and development. Their esteemed team of molecular biologists and formulators has developed proprietary processes that preserve the natural bioactive compounds in honey while maximizing effectiveness, a breakthrough that maintains compositional integrity while enhancing therapeutic benefits.

Travis Brennion, Head of Global Marketing and Innovation at Mānuka Health, said:

"At Mānuka Health, we believe that what you put in your body and on your skin should be thoughtfully sourced and efficacious. Partnering with The Detox Market and Violet Grey, both true leaders in curated luxury, ingredient transparency, and clinically effective formulas, feels like a natural extension of our mission. We're thrilled to join forces in empowering consumers to make informed, confident choices through high-performing formulas rooted in nature and backed by science."

A Comprehensive Product Portfolio

The launch assortment offers consumers a holistic approach to wellness and beauty, featuring products that work synergistically to support both internal health and external radiance. The core lineup includes Mānuka Honey MGO 400+ and Mānuka Honey 800+, alongside Propolis Immunity Elixir Shots designed to boost immune function.

For skincare enthusiasts, the Eternal Renewal line features the Regenerating Face Cream and Nourishing Lip Balm, products that harness the moisturizing and healing properties of mānuka honey for topical application. Additionally, the supplement range includes Royal Jelly Capsules and 100% New Zealand Propolis capsules, creating a comprehensive system for vitality, resilience, and radiant skin from the inside out.

Meeting the Highest Standards

The partnership underscores the rigorous standards both retailers maintain for their curated product selections. Tracy Kline, Group President of Violet Grey, said:

"Mānuka Health meets every standard we hold for VIOLET CODE approval, from quality and innovation to leadership in their category. Their MGO-rich honey offers both beauty-forward results, like glowing skin, and long-term wellness benefits, like immune resilience, a compelling addition to the curated offering our audience trusts us to deliver."

The Perfect Timing for Summer Wellness

This retail debut comes at an opportune moment, as consumers increasingly seek microbiome-friendly and immune-supportive products that blend inner and outer beauty rituals, particularly relevant as summer approaches and people focus on enhancing their wellness routines.

A Legacy of Sustainability and Excellence

Behind these innovative products lies an impressive operation: over 20,000 beehives, 1.5 billion bees, and 200 nature-loving individuals dedicated to sustainable beekeeping practices. Mānuka Health's commitment extends beyond product quality to environmental stewardship, positioning themselves as guardians of the relationship between mānuka trees and honeybees. Their vision encompasses ensuring that future generations can continue to benefit from nature's healing gifts through sustainable practices.

The launch will feature sensorial experiences that blend education, sampling, and discovery, allowing customers to fully appreciate the unique properties and benefits of these bee-powered formulations. As consumers become increasingly conscious about ingredient transparency and efficacy, Mānuka Health's entry into these prestigious retail channels represents a significant opportunity for health-conscious beauty enthusiasts to discover the transformative power of premium mānuka honey products.

This strategic expansion positions Mānuka Health as a key player in the growing intersection of wellness and beauty, where consumers demand products that deliver both immediate results and long-term health benefits.