Beauty

Beauty Industry Blog  · CEO · Industry News & Trends ·  Brick-and-Mortar · E-commerce and Click · Customer Behaviour · Data & Analytics · Store · Marketing.

Elizabeth Arden opens first virtual store with Obsess

Elizabeth Arden, the iconic beauty brand, has taken a bold step into the future of retail by launching a shoppable virtual store in partnership with experiential eCommerce platform Obsess.

100 Precent Price Hikes: Inflation Hits Drugstore Beauty Retailers

The beauty industry has recently experienced a surge in prices, with drugstore beauty brands being no exception.

The Biggest Luxury Conglomerates in the World

The fashion and luxury industry is dominated by several major corporations that have established themselves as leaders in the market.

How To Use Dry Shampoo Without Making Hair Greasy

Using dry shampoo can be a lifesaver when you want to refresh your hair and banish excess oil without washing it.

Five Men's Skincare Trends To Know For 2023

The men’s skincare and personal care market is booming due to several factors that have contributed to the increased demand for these products.

3 Costly Mistakes Haircare Brands Must Avoid

In the competitive world of haircare, brands must be cautious to avoid costly mistakes that can damage their reputation and lead to dissatisfied customers.

5 Tips for Getting Your Beauty Brand Noticed by Retailers

Launching a new beauty brand into retailers can be a challenging yet rewarding endeavor. One of the biggest challenges is standing out in a crowded market.

5 Ways To Raise Capital For Your Beauty Brand

Starting a beauty brand can be an exciting and rewarding venture, but it requires significant capital to get off the ground.

L'Oreal acquires Aesop, marking its largest-ever brand acquisition

L’Oreal, the French cosmetics giant, has recently acquired Australian luxury cosmetics brand Aesop in a historic $2.53 billion deal, marking its largest-ever brand acquisition.

Revlon will shed $2.7B in debt as it exits bankruptcy

Revlon, a cosmetics giant with a 91-year history, filed for Chapter 11 bankruptcy in June 2022 due to its $3.5 billion debt load and pandemic-related disruptions.

Bath & Body Works Launches Skincare Brand Moxy

Bath & Body Works, a renowned brand in the personal care and home fragrance industry, has recently launched an entirely new product line called Moxy.

Bankrupt Morphe Owner Agrees to $690 Million Acquisition

Morphe, a Los Angeles-based cosmetics and beauty manufacturer founded in 2008, faced bankruptcy due to liquidity and operational issues resulting from the COVID-19 pandemic, changes in consumer beauty habits, and the termination of partnerships with certain influencers.

Kenzo vs Kenz Legal Battle Over Skincare Brand

Kenzo and Kenz Beauty are two distinct brands that have recently found themselves in a legal dispute.

Kim Kardashian Files Beauty Brand Trademarks for Daughter North West

Kim Kardashian has recently filed four trademarks under her daughter North West’s name, signaling a new business venture in the works.

10 Skin Care Trends You Need to Know for 2023

As the global skincare market continues to grow, so does the need for innovative and effective products that cater to various skin concerns.

10 Beauty Retail Trends To Watch Out For In 2023

Since the pandemic, the global health & beauty retail market, and cosmetics in particular, has witnessed impressive and sustained growth, with predictions that it will surpass $100 billion globally in 2023.

How to Sell Cosmetics To A Major Beauty Retailer

The beauty retail industry is a constantly evolving and highly competitive market. It’s essential for companies to stay on top of trends, innovate, and offer unique products that make them stand out from the crowd.

Hermès Beauty Expands Makeup Collection

Hermès, the renowned French luxury house, has been making significant strides in expanding its beauty product line.

The Best Perfumes in 2024 for Women - Expert Vetted

As we enter 2024, the world of fragrances is set to captivate us with various scents that promise to uplift our spirits and soothe our senses.

The RealReal Exits Beauty Business

A luxury resale marketplace, The RealReal has decided to wind down its beauty business as it shifts focus towards its core luxury consignment operations.