As we enter 2024, the world of fragrances is set to captivate us with various scents that promise to uplift our spirits and soothe our senses. The perfume trends for this year reflect our evolving preferences and the changing dynamics of the fragrance industry. From timeless classics like Yves Saint Laurent‘s Black Opium to modern muses like Tocca, the list of popular perfumes for 2024 is as diverse as it is enchanting.
This year, we also see a rise in fragrance discovery sets like Benigna Perfums, reflecting the shift towards variety in the perfume industry. Moreover, focusing on wellness and emotional well-being has led to the popularity of “feel-good” fragrances like Butter by Keba that open your chakras and invigorate your senses. So, whether you’re a perfume connoisseur or a novice looking to explore the world of fragrances, here’s presenting the best perfumes for 2024 that will leave you spellbound.
Yves Saint Laurent
Editor’s Top Choice: LIBRE Eau de Parfum Intense
Yves Saint Laurent’s LIBRE Eau de Parfum Intense is an olfactory expression of elegance and luxury, reflecting the couture fashion of the brand. Like the brand itself, the fragrance is known for its absolute creativity and is tailored for the beautiful women dressed by Yves Saint Laurent.
“This is my go-to for more formal occasions, business meetings and client outings; it’s luxurious and smells simply divine; it’s a scent anyone would love, and that’s why it’s perfect for making a good first impression,” said Jeanel Alvarado, Founder & CEO of RETAILBOSS.
Robert Piguet
Editor’s Top Choice: Gardenia Eau de Parfum
Robert Piguet’s Gardenia Eau de Parfum is a chic and audacious fragrance that revolutionized the world of perfumery. It is a part of the iconic French brand’s collection, which includes the legendary Fracas, a perfume known for its carnal floral notes that evoke the scent of hot flesh.
“It’s perfect, not too overbearing and not too subtle. If you love the smell of flowers but don’t want to wear something overpowering for every day, this is a must-have for your collection, said Alvarado.
Jimmy Choo
Editor’s Top Choice: Flash Eau de Parfum
Jimmy Choo’s Flash Eau de Parfum is a dazzling, luminous, and feminine fragrance. It opens with fresh notes of mandarin orange, green notes, and pear, turning heavily floral with the introduction of tiger orchid, and finishes with a rich and sweet base of patchouli and toffee.
“Lots of compliments when I wear this fragrance! It’s my go-to for holiday parties, one of those iconic scents that sets the mood for the festive, think New Year’s Eve!” said Alvarado.
Tom Ford
Editor’s Top Choice: Lost Cherry
Tom Ford’s Lost Cherry Eau de Parfum is described as an insatiable fragrance with a candy-like gleam of exotic black cherry and liqueur, touched with teasing almond, giving way to a Turkish Rose and Jasmine Sambac blend that penetrates the senses. The full-bodied perfume attains fantasy-like levels of insatiability, making it a standout choice in the Tom Ford fragrance collection.
Floral Street
Editor’s Top Choice: Wild Vanilla Orchid
The Floral Street Wild Vanilla Orchid is a vegan perfume that encapsulates the essence of being wrapped in a warm, cozy blanket. This fragrance is a unique blend of creamy vanilla beans, blossom, cassis, and citrus, all dressed in a bouquet of freshly plucked jasmine. The earthy undertones of bamboo and sandalwood beautifully offset the sweetness of these notes. It’s a bold, modern scent that exudes confidence and sassiness.
“Blown away! What a lovely and powerful scent; if you love a strong floral perfume, this is the you should add to your collection,” said Alvarado.
Givenchy
Editor’s Top Choice: Hot Couture
Givenchy’s Hot Couture is a fragrance that embodies the brand’s fashion-forward designs and luxurious style. It is a part of the brand’s collection, including other popular fragrances that reflect its commitment to quality and innovation.
Mugler
Editor’s Top Choice: Angel Eau de Parfum Shooting Star
Muglar’s Angel Eau de Parfum is a unique fragrance with its oriental gourmand notes. It is part of the brand’s innovative collection, pushing traditional perfumery’s boundaries.
Yves Saint Laurent
Editor’s Top Choice: Black Opium
Yves Saint Laurent’s Black Opium is a modern reinvention of the YSL woman. Composed by four master perfumers, it features an overdose of black coffee accord to invigorate the senses, contrasting with voluptuous white floral heart notes and a gourmand vanilla base.
“Super elevated and a playful sexy scent, sort of reminds me of walking into Victoria’s Secret; this fragrance is perfect for an evening out or nightcap,” said Alvarado.
Tocca
Editor’s Top Choice: Colette Eau de Parfum
Tocca’s Colette Eau de Parfum is a classic floral scent that is sophisticated, romantic, and timeless. It features key notes of Bergamot, Pear, and Gardenia, making it a timeless indulgence you’ll fall in love with repeatedly.
“All of Tocca fragrances make you feel like royalty; I’d wear this for an engagement or bridal party as my go-to; it gives off a delicate touch!” said Alvarado.
Robert Piguet
Editor’s Top Choice: Fracas Eau de Parfum
Robert Piguet’s Fracas Eau de Parfum is a reference in perfumery for its big tuberose notes. It is a part of the brand’s enticing collection, which includes other fragrances like Casbah, V (formerly Visa), Oud Délice, and NoteS.
Prada
Editor’s Top Choice: Prada Candy Kiss
Prada Candy Kiss Eau de Parfum is a vibrant and intense floriental fragrance that offers an unexpected olfactory balance. It combines the sparkling notes of bergamot with the luscious scent of orange blossom, all wrapped around a powdery vanilla accord.
“It’s not just about the scent for me with this one; the small size bottle is absolutely perfect for business travel. I also find the bottle design far more elegant in the 30ml – it’s the only size I get it in as I keep it in the purse. It’s also a fabulous gift!” said Alvarado.
Butter by Keba
Editor’s Top Choice: Utility Code Eau de Parfum
Butter by Keba’s Utility Code Eau de Parfum is a unique fragrance that combines natural essential oils and synthetic aromatic compounds to create a pleasant smell. It is a part of the brand’s innovative collection, which focuses on creating fragrances that are pleasing to the senses and beneficial to the body.
“Hands down the best fragrance that smells like the perfect medley of essential oils; I even wear this perfume to bed because it’s so relaxing and soothing,” said Alvarado.
Chanel
Editor’s Top Choice: COCO Noir
Chanel’s COCO Noir is a perfume that embodies a magnetic and uncompromising black mystery. It is intimate, seductive, and intensely brilliant. The top notes of grapefruit and bergamot accentuate the floral accord of rose and jasmine, while Indonesian patchouli and sandalwood add warmth.
Dolce & Gabbana
Editor’s Top Choice: Light Blue
Dolce & Gabbana’s Light Blue is a popular fragrance known for its fresh, vibrant, and floral notes. The brand’s signature scent reflects its Italian roots and fashion-forward designs.
Chanel
Editor’s Top Choice: Mademoiselle
Chanel’s Mademoiselle is a fragrance that embodies the brand’s core values of independence, power, freedom, and femininity. Developed by the renowned perfumer Ernest Beaux in 1921, it was Chanel’s first and most legendary fragrance.
The scent is timeless, evoking the essence of femininity and fulfilling Gabrielle Chanel’s initial request for “a woman’s perfume, with a woman’s scent.”
Rosy & Earnest
Editor’s Top Choice: Be Rosy
Rosy & Earnest’s Be Rosy fragrance is perfect for everyday wear or whenever one wishes to be in a rosy mood. The complex aroma of roses, ranging from floral and tea aromas to spicy, fruity, and musky scents, is encapsulated in this fragrance, providing a magical experience that instills calm and raises spirits.
“I am usually not a fan of unisex fragrances, but Rosy & Earnest has won me over! The Be Rosy, and Be Earnest smells lovely, it’s a great everyday wear fragrance,” said Alvarado.
Fragrances by AJ
Editor’s Top Choice: No.8 Perfume for Her
The No. 8 Perfume is part of the ’23 New Collection from Fragrances by AJ, which was introduced in October 2023. This collection is a symphony of scents, meticulously crafted to evoke emotions and create lasting memories. The No. 8 Perfume, in particular, stands out with its unique blend of top notes featuring musk, pink pepper, amber, and jasmine. These elements come together to form a fragrance that is both sophisticated and alluring.
“What makes this perfume truly special is its versatility! It’s a scent that can be worn on any occasion, whether you’re heading to the office or attending a formal event.” said Alvarado.
The musk and amber provide a warm, inviting base, while the pink pepper adds a subtle spice that captures attention. The jasmine rounds out the experience with a touch of floral elegance, making it a well-rounded fragrance that’s hard to forget.
Benigna Parfums
Editor’s Top Choice: Royal Essence Discovery Set
Benigna Parfums’ Royal Essence collection transports its users to a realm of royalty, splendor, power, and opulence, reminiscent of Kings and Queens. Each fragrance in this set is crafted with the world’s finest and most sustainable natural ingredients, offering a luxurious and majestic experience from the first spray.
“Absolutely beautiful! I adore mini perfume bottles, so the royal discovery set is perfect! My set came with six bottles, and they have other sets to choose from,” said Jeanel.
Tocca
Editor’s Top Choice: Giulietta Eau de Parfum
The Tocca Giulietta Eau de Parfum is a captivating fragrance embodying youthful, feminine charm. This fresh floral scent is an enchanting blend of delicate pink tulips, crisp green apples, and sweet vanilla orchid. Customers have praised the fragrance as a beautifully clean, fresh, and soft scent.