Nu Skin is closing 2024 with a detailed Social Impact and Sustainability Report that spotlights millions in charitable giving, measurable environmental progress, and a sharpened focus on intelligent beauty and wellness with purpose. From funding life-saving surgeries to cutting plastic use, the Provo, Utah-based company is positioning impact as a core part of its global growth story.
Nu Skin’s Purpose-Driven Mission
At the heart of Nu Skin’s impact narrative is a long-standing mission to help people look, feel, and live better, a theme that runs through its 2024 report. Ryan Napierski, Nu Skin president and CEO, said, “That mission was a core to Nu Skin in its early days, and it remains a central part 40 years later,” underscoring how social impact and sustainability are built into the brand’s legacy.
The Nu Skin Force for Good Foundation remains central to this mission, having worked for more than 25 years to help children in over 50 countries through health and wellness projects and large-scale conservation efforts. The foundation has also supported Seacology in preserving more than 1.4 million acres of natural habitats for future generations.
Multi-Million Dollar Global Social Impact
In 2024, Nu Skin donated more than 4.6 million globally to causes ranging from conservation to children-focused initiatives. The company also organized global service projects that mobilized more than 2,000 volunteers to support communities worldwide.
Through its children’s heart funds in Greater China and Southeast Asia, more than 32,000 heart surgeries have been performed since 1999, including over 1,400 surgeries in 2024 alone. These programs highlight how the brand’s beauty and wellness positioning translates into direct health outcomes for vulnerable children.
Nourish the Children’s Expanding Reach
Nu Skin’s for-profit Nourish the Children initiative continues to be a major pillar of its social impact platform. In 2024, Nu Skin’s affiliates, customers, and employees purchased and donated more than 30 million meals for malnourished children via its VitaMeal program.
Since 2002, the initiative has delivered more than 850 million meals, demonstrating how a commercial coventure model can scale long-term hunger relief efforts. As a for-profit initiative, Nourish the Children allows Brand Affiliates to earn commissions while Nu Skin earns a margin on VitaMeal sales, aligning business incentives with social outcomes.
Measurable Sustainability Gains in 2024
On the environmental front, Nu Skin reports cutting 8.5 tons of plastic and 1.4 tons of paper through targeted eco initiatives. At the same time, the company utilized more than 24 tons of recycled plastic and 3.6 tons of biobased, renewable plastic in its packaging.
Nu Skin also achieved Roundtable on Sustainable Palm Oil (RSPO) sourcing for 100% of the palm and palm-derived ingredients in its personal care products, using mass balance and book and claim models. The brand reiterated its commitment to ensure all product packaging is recycled, recyclable, reusable, reduced, or renewable by 2030.
Awards and the Business Behind the Impact
In 2024, Nu Skin received 37 awards recognizing sustainable products, business excellence, social impact, and broader sustainability efforts, including honors from the Global Beauty and Wellness Awards, Global Green Beauty, and Communitas. These accolades reinforce the company’s positioning as a global intelligent beauty and wellness leader with credible ESG performance.
The Nu Skin Enterprises Inc. family spans nearly 50 markets and includes brands such as Nu Skin® personal care, Pharmanex® nutrition, and ageLOC® anti-aging device systems, backed by more than 40 years of scientific research. Formed in 2018, Rhyz adds a synergistic ecosystem of consumer, technology, and manufacturing companies focused on innovation across beauty, wellness, and lifestyle categories.
