The HubSpot State of Marketing report reveals compelling insights into the impact of video marketing on sales and overall business growth.
In 2023, global online shopping exhibited notable trends in consumer spending habits and the influence of traffic sources on order values.
According to the latest findings by market research giant Euromonitor International, nearly one-third of brands introduced in 2022 were discontinued by the end of 2023.
As we step into the vibrant landscape of 2024, the fashion industry continues to evolve with an ever-changing array of trends, brands, and standout products.
The luxury fashion industry continues to thrive in the US, with iconic brands dominating the hearts and closets of fashion enthusiasts.
Luxury fashion brands have long captivated audiences with exquisite designs and A-list celebrity connections. So, it’s no surprise the competition among luxury brands on Instagram is fiercer than ever, with each vying for the coveted top spot as the top luxury brands on Instagram.
In this article, we will explore the definitions of white labeling and private labeling in fashion and how they can impact brand differentiation and fashion branding.
Despite initial setbacks and economic uncertainties brought on by the COVID-19 pandemic,, recent reports indicate that luxury brands are experiencing a significant rebound, defying expectations and showcasing the sector’s enduring appeal.
In 18 months, the Chinese e-commerce platform Temu has achieved a feat that most brands only dream of—becoming a household name in the United States.
American consumers are increasingly influenced by ads served on retailers’ own websites compared to third-party marketplaces, according to a new study by Intellias, a leading software engineering and digital consultancy company.
Acne Studios, a luxury fashion house based in Stockholm, Sweden, is no stranger to innovation and pushing boundaries.
In today’s world, where the gap between the wealthy and the average citizen seems to be ever-widening, the lifestyles of the top 1% have become a subject of fascination and scrutiny.
Ecommerce has experienced tremendous growth over the past decade, fundamentally transforming the retail landscape. Ecommerce sales are projected to surpass the $6 trillion mark in 2024 and the worldwide ecommerce share will be 12.4%.
In a recent survey conducted by Pew Research Center, 91% of adults aged 18 to 49 report using their smartphones to make online purchases, compared to 69% of those aged 50 to 64 and 48% of those 65 and older.
Gone are the days when airport shopping was limited to convenience stores, newsstands, and souvenir shops.
Pinterest, the social media platform known for capturing the attention of millions of affluent shoppers, is an opportunity luxury retailers simply cannot afford to miss.
SSENSE, a leading global fashion platform, has released its highly anticipated 2024 Trend Report, providing valuable insights into the preferences and behaviors of its most engaged shoppers.
According to a report from Statista, United States retail e-commerce revenue from the sale of fashion apparel, footwear, and accessories is anticipated to surpass the $145 billion mark.
According to a report by PYMNTS Intelligence, a significant 41% of Gen Z cardholders are dissatisfied with their credit card rewards programs.
A staggering figure brought to light by the Baymard Institute, a leader in e-commerce research, suggests that the final stages of this journey are frequently left incomplete.