Toni Braxton, the seven-time Grammy Award-winning singer, songwriter, and actress, has ventured into the beauty industry with the launch of her luxury skincare line, Nude Sugar. Specifically designed for women of color and those suffering from dryness and hyperpigmentation, the line was inspired by Braxton's own struggles to find suitable products for her skin.
View this post on Instagram
Nude Sugar is a vegan and cruelty-free body care line that offers a range of products formulated to nurture melanated skin. The line includes nine introductory products such as body creams, shower gel, hair and body mist, discoloration and hydration cream, and an all-day protection body cream. Prices for these products range from $18 to $45. Each product contains natural ingredients like 100% sugarcane-derived squalane and plum seed oil.
View this post on Instagram
The brand is environmentally friendly, offering sustainable packaging for its products. Nude Sugar is exclusively available at Ulta Beauty stores and online at ULTA.com. Braxton spent two years developing the line, aiming to create products that make the skin luminous, supple, and plump.
View this post on Instagram
The Nude Sugar body care set includes a long-lasting, hydrating formula that showcases a proprietary blend of oils for dry skin. The Creém, one of the featured products, is deeply hydrating with long-lasting moisture and is scented with Nude Sugar's signature scent of Peruvian lime, orange blossom, creamy vanilla, tonka milk, honeyed musk, and golden amber. The shower gel in the set is refreshing, luxe, and leaves the skin cleansed and moisturized.
With the ongoing pandemic, Braxton aims to offer consumers the luxury of spa experiences from the comfort of their homes. As she continues to age gracefully, Braxton's Nude Sugar body care line is set to make a significant impact in the beauty industry, catering to the unique needs of women of color.
