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Bloomeffects Launches in 750 Ulta Beauty Stores as First Tulip Powered Skincare Brand

Bloomeffects is entering Ulta Beauty as the retailer’s first skincare brand powered by tulips, bringing its Dutch field‑to‑formula story to 750 stores across the United States and Ulta.com starting February 22, 2026.

Bloomeffects Launches in 750 Ulta Beauty Stores as First Tulip Powered Skincare Brand
NewsRetail

Bloomeffects Launches in 750 Ulta Beauty Stores as First Tulip Powered Skincare Brand

Bloomeffects Enters Ulta Beauty as First Skincare Brand Powered by Tulips

Bloomeffects is entering Ulta Beauty as the retailer’s first skincare brand powered by tulips, bringing its Dutch field‑to‑formula story to 750 stores across the United States and Ulta.com starting February 22, 2026. This rollout, which includes an Ulta‑exclusive cream and a nine‑piece core in‑store lineup, marks a major scale‑up for the indie brand within prestige‑leaning skincare.

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