Inside Lady Gaga’s Haus Labs Exclusive Retail Partnership with Sephora

The beauty brand, Haus Labs formally known as Haus Laboratories and founded by Lady Gaga, first debuted their highly pigmented cosmetics on Amazon.com in 2018. It has since re-branded including new name modification, website, packaging, logo, and social media presence.

The brand will not sell the new collection on Amazon, and instead be exclusively sold at Hauslabs.com, Sephora.com and Sephora stores in the US and Canada.


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