Rezolve Ai is making a major move in agentic commerce with the acquisition of digital experience platform Crownpeak in a deal valued at 90 million U.S. dollars, plus the assumption of about 150 million U.S. dollars in debt. Announced in New York on December 1, 2025, the transaction is expected to add approximately $70 million in annual revenue and be immediately EBITDA-accretive, significantly scaling Rezolve’s BrAin Commerce footprint across the US, UK, and EMEA.
Deal overview and structure
Rezolve Ai, which describes itself as a leader in conversational and agentic commerce and notes partnerships with Microsoft and Google, is acquiring Crownpeak for an initial purchase price of 90 million U.S. dollars. The consideration includes $50 million in cash and approximately $33.9 million in equity (after adjustments), alongside approximately $ 150 million in assumed debt. The transaction is expected to close within 24 to 48 hours, subject to customary closing conditions.
Rezolve characterises Crownpeak as a “robust, profitable” business forecast to generate around 70 million U.S. dollars in revenue this year, supported by more than 400 enterprise deployments and about 90 active global partners. The acquisition is funded through existing cash resources and committed facilities, with Arcadia Capital acting as exclusive financial advisor to Crownpeak.
Strategic rationale and enterprise client base
By bringing Crownpeak’s enterprise-grade digital experience platform (DXP) into the BrAin Suite, Rezolve Ai plans to unite content management, search, conversation, and transactions in a single stack. The deal delivers a blue-chip client base across Retail, Fashion, Beauty, Manufacturing, and Financial Services, including brands such as Harvey Nichols, Tommy Hilfiger, Calvin Klein, Sephora, Dr Martens, Converse, and Commerzbank.
Rezolve argues that these customers are already investing in digital experience upgrades and are now looking for AI layers like conversational search, automated content optimisation, and autonomous commerce. Acquiring an embedded DXP with hundreds of large deployments gives Rezolve instant reach into that demand at what it describes as “a fraction of replacement cost” compared to building similar enterprise distribution from the ground up.
CEO Daniel Wagner’s “strategic homecoming”
Founder and CEO Daniel M. Wagner said, “We are acquiring a powerhouse asset at fantastic value. Crownpeak is expected to bring substantial, high-margin revenue from Day One.” He also explained that the deal represents a personal “strategic homecoming,” because part of Crownpeak’s product discovery capability originated in Attraqt, a company he previously founded and took public.
Positioning the acquisition as the first leg of a roll-up strategy, Wagner said, “By rolling up search platforms and upgrading them with the Brain Suite, we are strengthening our position as the platform powering the next generation of intelligent customer experiences across major global markets.” The goal is to consolidate traditional search and discovery tools and layer them with Brain Commerce to enable frictionless conversational and agentic transactions.
Brain Suite, Brain Commerce and product integration
Crownpeak is known for its cloud-native DXP and digital quality management capabilities, while Rezolve Ai brings its Brain Suite and Brain Commerce stack focused on AI-driven search, conversation, and checkout. With this deal, Crownpeak will sit inside Rezolve’s Brain Commerce division, opening several upsell paths:
- BrAinpowa LLM: Enterprise customers can embed Rezolve’s proprietary large language model into existing digital properties to automate sales and support experiences.
- BrAin Checkout: Static websites and experiences can be turned into active agents that talk, understand, and transact, rather than relying solely on traditional add-to-cart flows.
- Global scale: The combined business gains an expanded operational footprint in the US, UK, and EMEA, anchored by hundreds of live enterprise deployments.
Rezolve emphasises that the integration is expected to require minimal engineering effort because Crownpeak’s platform is already deeply embedded at the infrastructure level for many clients, allowing BrAin Suite components to be layered on top rather than requiring re-platforming.
Financial accretion and expected synergies
From a financial standpoint, Crownpeak is expected to be immediately EBITDA-accretive for Rezolve Ai and to materially strengthen its recurring revenue base. The company expects meaningful annual recurring revenue uplift from cross-selling BrAin Commerce and BrAin Checkout into Crownpeak’s more than 400 enterprise deployments and through its roughly 90 implementation partners.
Rezolve also anticipates additional operational efficiencies over time as overlapping functions are rationalised and shared infrastructure is leveraged across the combined business. While the deal does increase leverage through the assumption of about 150 million U.S. dollars in debt, management and external coverage highlight the step-change in scale relative to Rezolve’s prior revenue base.
Crownpeak at a glance and customer continuity
In its summary, Rezolve Ai describes Crownpeak as a ~70 million U.S. dollar revenue business that is “immediately EBITDA-accretive,” with more than 400 enterprise deployments and a strong footprint in the US, UK, and EMEA. The company also calls out 90 active global partners and a client list of “trusted global enterprise brands.”
To reassure customers, Rezolve states that key Crownpeak product, engineering, and customer success leaders will join Rezolve Ai, with a remit to ensure continuity and to accelerate the rollout of BrAin Commerce capabilities across the existing Crownpeak footprint.
Competing in the AI and DXP landscape
With this acquisition, Rezolve Ai positions itself as one of the few AI players combining a proprietary LLM with a deeply embedded enterprise DXP presence. The company argues this allows brands to bring together content, conversation, and conversion inside a single AI-driven commercial engine, at a time when many legacy DXPs lack native AI, conversational interfaces or agentic transaction layers.
The deal is presented as the first phase of a larger plan to acquire and transform “high-value enterprise platforms” through Brain Commerce, creating a long-term pipeline of integration and upsell opportunities. For shareholders, Rezolve frames the move as unlocking a larger, more diversified, and more profitable revenue base while staking out an early lead in what it calls the agentic future of enterprise commerce.
