NY NOW, the leading wholesale trade show for gifts, home decor, and accessories, unveiled its dynamic exhibitor roster for the highly anticipated 2025 Winter Market. At the Jacob Javits Center in New York City from February 2-4, 2025, this year's event promises an unparalleled marketplace where iconic legacy brands and innovative newcomers converge, creating a destination for discovery, creativity, and meaningful connections.
As the premier wholesale event for brands looking to elevate their businesses through transformative connections, NY NOW offers attendees a unique opportunity to network with buyers across diverse retail sectors, ranging from iconic department stores like Bloomingdale's to boutique shops and leading e-commerce platforms like Minted. The event featuring a curated mix of exhibitors will showcase timeless bestsellers and brands spearheading the next frontier in retail.
“NY NOW offers attendees unmatched opportunities to connect with established and emerging brands while gaining valuable insights from industry leaders,” said Matthew Mathiasen, NY NOW Show Director. “With our marketplace and educational sessions, we provide a unique platform for discovering trends, building relationships, and driving business growth.”
The 2025 Winter Market will also spotlight brands that exemplify NY NOW’s commitment to diversity, including female-founded, BIPOC-owned, LGBTQ+ owned, ethically produced, and using clean ingredients. This focus on inclusivity ensures a vibrant and dynamic marketplace where brands of all backgrounds can foster meaningful connections.
Notable exhibitors for the 2025 Winter Market include:
| Category | Exhibitor | Description |
|---|---|---|
| Luxury Lifestyle | Brooke Gregson | A fine jewelry collection celebrating the natural beauty of rare, finite gemstones, expertly handcrafted in London and Los Angeles. |
| Aurelie Bidermann | Parisian house of jewelry capturing the style of girls who quickly fall under the spell of contemporary creations. | |
| Sunskaara | Handcrafted, heritage-inspired resort wear celebrating cultures from all over the world. | |
| Freya Rose | Award-winning shoe and jewelry designer based in London. | |
| Home | BeHome | Organic tabletop pieces that seamlessly blend elegance and functionality, enhancing the beauty and utility of any living space. |
| Thumbprint Artifacts | A female-founded brand showcasing distinctive, high-quality fair-trade home decor pieces, meticulously handmade in South Africa. | |
| Cote Bougie Marrakech | An artisanal, family-owned line of candles made with sustainability in mind. | |
| Blackthorne Forge | Masterfully crafted functional and sculptural ironwork, creating timeless pieces for over 40 years, proudly based in Vermont. | |
| Gift & Lifestyle | Paddywax | Artisan-crafted candles designed to evoke beautiful memories, now unveiling an exciting new collaboration with DesignWorks Ink. |
| Ash + Chess | A queer and trans-owned stationery brand founded by Ashley Molesso and Chessie Needham. | |
| Be Rooted | Founded by Jasmin Foster, Be Rooted is a space where women of color are empowered through culture and representation, celebrating their unique identities and experiences. | |
| MerryMakers, Inc. | A female-owned business creating high-quality toys inspired by beloved children's books. | |
| Jewelry & Accessories | Satya Jewelry | Designed to resonate deeply and connect with one's personal journey and truth. |
| Tai Jewelry | Handcrafted designs from California that bring a unique, thoughtful touch to your style. | |
| Vismaya | Women-owned and member of WBENC, a brand for women's scarves and bandanas rooted in history since 1948. | |
| Serpui | Female-Founded Brazilian handbags made from natural elements in sophisticated styles. |
In addition to its dynamic marketplace, NY NOW offers a wealth of engaging educational opportunities. Through thoughtfully crafted panels and discussions via Community and Fireside Chats, attendees can delve into the most relevant and timely industry topics, such as the impact of neuroaesthetics on store design, building customer loyalty through modern programs, and leveraging customer experience to drive growth. Industry leaders and innovators will share actionable strategies and cutting-edge approaches to help attendees stay ahead in an ever-evolving market.
To learn more or to pre-register for the 2025 Winter Market, visit nynow.com.
