Fabletics, a leading activewear brand, was co-founded in 2013 by Adam Goldenberg, Don Ressler, Ginger Ressler, and actress Kate Hudson. The company has experienced rapid growth over the years, opening 33 new stores in the U.S. in 2022 alone and generating an estimated $650 million in annual revenue. As of December 20, 2021, Kate Hudson announced her transition from being the principal face of the brand to taking on an advisory role.
Hudson’s decision to move into an advisory role comes after eight successful years of serving as the public face of Fabletics. She will continue to bring her expertise to the company as a strategic advisor and remain a shareholder. Fabletics CEO Adam Goldenberg expressed his gratitude for Hudson’s dedication to the brand and acknowledged her significant contributions to the company’s success.
Since its inception, Fabletics has built a community of over 2 million active members and expanded its product offerings in both women’s and men’s activewear. The company has also opened 73 tech-enabled retail stores across the United States and operates e-commerce sites in eight western European countries, with two European stores in Berlin and London.
Kate Hudson reportedly owns 20 percent of Fabletics, which was worth about $250 million in 2017. This ownership stake has earned her an impressive $50 million through the company alone. In addition to her involvement with Fabletics, Hudson continues to work on mission-driven start-ups such as In Bloom and King St. Vodka and maintains various charitable and humanitarian affiliations.
As Fabletics charts its next chapter and continued growth, Hudson’s passion for the brand’s mission remains as strong as ever. Her transition to an advisory role marks a new phase in the company’s journey, allowing her to focus on strategic guidance while still maintaining a close connection to the brand she helped build.
