Tara Shanahan, an experienced retail executive, has recently been appointed as the Senior Vice President of Retail at SKIMS, a leading fashion brand. With a strong background in the retail industry, Tara is expected to bring valuable insights and expertise to her new role at the company. Previously, Tara served as the Vice President of Retail at Everlane, where she played a crucial role in shaping the company’s retail strategy. Under her leadership, Everlane expanded its presence in the market and gained recognition for its commitment to sustainability and ethical practices.
In her new role at SKIMS, Tara will be responsible for overseeing the company’s retail operations, including store expansions, merchandising, and customer experience. Her appointment comes at a time when the retail industry is facing significant challenges due to changing consumer preferences and the rise of e-commerce. Tara’s experience and knowledge of the industry will be instrumental in helping SKIMS navigate these challenges and continue to grow its retail presence.
As the SVP of Retail, Tara will also be working closely with the company’s founder and CEO, as well as other key executives, to develop and implement strategies that align with SKIMS’ overall vision and goals. Her appointment is a testament to the company’s commitment to strengthening its retail operations and providing customers with an exceptional shopping experience.
With Tara Shanahan at the helm of SKIMS’ retail division, the company is poised to make significant strides in the competitive fashion industry. Her expertise and leadership will undoubtedly contribute to the brand’s ongoing success and growth in the coming years.