Carla Rockmore, a celebrated fashion designer and renowned social media influencer, has recently launched her exclusive collection with QVC. Known as the "Real Life Carrie Bradshaw," Rockmore's collaboration features a stylish array of faux leather lady shirtdresses in regular and petite sizes. These dresses are priced at $89.98 each, down from an original QVC price of $102.00.
The collection officially aired on November 1, 2024, hosted by Shawn Killinger from 6 PM to 7 PM. Rockmore's influence extends to nearly two million followers on social media, where she is celebrated for her exuberant and eclectic fashion sense, which encourages women to dress confidently and stylishly, particularly those over the age of fifty.
"I’m launching on QVC! Mark your calendars for Friday, 11/1 at 9 PM EST — I'm bringing you statement pieces and wardrobe essentials you won’t want to miss. Can’t wait? Some fabulous finds are already live! 💃🏼 Head to the link in bio to shop now and let’s make this a fashion moment to remember!" Carla Rockmore said in an Instagram post.
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"With a design career spanning over 30 years, Carla Rockmore has seamlessly transitioned from an esteemed designer to a social media sensation, amassing millions of followers," said Rachel Ungaro, GMM and VP of Fashion Merchandising for QVC. "Her signature playful approach to fashion and celebration of self-expression inspires women over 50 to embrace their individuality and experiment with style, blending bold statement pieces with existing wardrobes. Carla's creativity and social media presence from her iconic two-story closet in Dallashas made her a standout figure in both the fashion industry and digital landscape and now we are bringing her unique perspective on fashion to our QVC customers."
Born in Quebec, Rockmore now lives in Dallas, Texas, with her husband and two children. They relocated to Dallas in 2012, significantly influencing her career. Before settling in Texas, she has designed clothing and jewelry for over 25 years in cities like Amsterdam, Toronto, and Montreal.
Her foray into social media and fashion consultancy began during the COVID-19 pandemic lockdown. During this time, she creatively utilized her extensive wardrobe to produce engaging and influential content on TikTok. This rapidly garnered a massive following and led to features in Vogue and The New York Times, further establishing her as a significant figure in the fashion industry.
Rockmore is particularly noted for her vibrant and unapologetically maximalist style, which draws inspiration from fashion icons like Iris Apfel and Diana Vreeland. Her playful approach to fashion—mixing high-end designer pieces with thrift store finds—has resonated with a broad audience, making her a distinctive and influential voice in contemporary fashion.
For further details, you can explore her collection on QVC's website, where her designs are available. This collaboration exemplifies Rockmore's commitment to making high fashion accessible and fun for women of all ages.
