Latest Stories
Kate Spade New York’s Fall 2025 global campaign, “Spark Something Beautiful,” reinvigorates the brand’s identity and Gen Z appeal by reuniting headline talents Ice Spice and Charli D’Amelio while welcoming Grammy-winning singer Laufey and model Reign Judge. Under new CEO…
Fabletics was launched in 2014 by Kate Hudson, Adam Goldenberg, Don Ressler, and Ginger Ressler. The brand’s mission was clear: disrupt the activewear industry with affordable, stylish, and high-performance clothing for every body. Kate Hudson brought instant credibility and visibility.…
Launched in the United States on January 31, 2021, Anomaly Haircare is the brainchild of actress, producer, and entrepreneur Priyanka Chopra Jonas. Driven by a lifelong struggle to find high-performance, clean, affordable hair products, Priyanka set out to break industry barriers…
Victoria Beckham’s founder story is a testament to the power of vision, style, and relentless ambition—a transition from international pop culture icon to respected fashion leader, all chronicled by official brand statements and direct sources. The brand tells the story…
Selfridges and Disney have joined forces for the 2025 holiday season, unveiling “A Most Magical Christmas”—an ambitious festive partnership transforming Selfridges stores in London, Manchester, Birmingham, and selfridges.com into immersive Disney-themed wonderlands. Kicking off officially on November 6, this collaboration…
MAC Cosmetics has made a star-studded move in naming multiplatinum, Grammy-winning artist Doja Cat as its newest Global Ambassador. The announcement, revealed on the red carpet at the 2025 MTV Video Music Awards, comes as Doja Cat’s dynamic persona and…
SHEIN, the global online fashion and lifestyle powerhouse, just made fetch happen for fall with its newly launched Mean Girls x SHEIN collection, fusing iconic Y2K nostalgia with viral, Gen Z-approved pink looks. Released in late September 2025, this collaboration…
When Khloé Kardashian and Emma Grede launched Good American in Los Angeles in October 2016, their vision was to redefine what modern fashion could look and feel like for all women. From the beginning, Kardashian’s celebrity platform and Grede’s business…
Founded in 2011 by Janell Stephens, Camille Rose Naturals has blossomed from a kitchen-born solution for eczema and hair dryness into a multimillion-dollar, category-shaping powerhouse. With prominent placement at Target, Whole Foods, Bed Bath & Beyond, Walmart, Sally Beauty, Shoppers…
Bubble, the rising US skin care brand, has announced a major step forward in its expansion strategy by naming Leighton Meester, the American actress known for her role on Gossip Girl, as its first-ever celebrity Brand Ambassador. The appointment was…