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How DRESSX Powers Avatars Across Millions from Meta to Roblox

DRESSX is the world’s largest digital fashion retailer and technology platform, powering AR (augmented reality) try-on, virtual garments, and NFTs for Gen Z, digital natives, and

How DRESSX Powers Avatars Across 5 platforms from Meta to Roblox reaching Millions with Interoperable Fashion
NewsRetail

How DRESSX Powers Avatars Across Millions from Meta to Roblox

DRESSX is the world’s largest digital fashion retailer and technology platform, powering AR (augmented reality) try-on, virtual garments, and NFTs for Gen Z, digital natives, and brands. Founded in 2020 by Daria Shapovalova and Natalia Modenova in Los Angeles, with key team member Julie Krasnienko joining as Head of Product, the mission is clear: to move fashion into digital worlds, reduce physical waste, and offer authentic self-expression for every avatar, photo, and virtual experience.

We open a new dimension, where both worlds of physical and digital fashion will co-exist,” said Daria Shapovalova, Co-founder.

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