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Shiseido Americas Corporation is facing a proposed class action alleging that the virtual cosmetic try on feature available across several of its brand websites collects, stores, and uses consumers’ facial scans without their knowledge or consent, in violation of the…
The year 2024 has showcased major players strategically expanding their portfolios and niche brands, gaining new footprints under influential owners. These M&A deals, from skincare and haircare to makeup and fragrance, reflect a bustling landscape driven by innovation, market positioning,…
The launch of an AI Makeup Advisor experience in collaboration with Revieve® and ongoing partner Shiseido, the key global prestige brand of the Shiseido Group to serve consumers in the EMEA region. The AI Makeup Advisor will support Shiseido’s vision…