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Morphe, a Los Angeles-based cosmetics and beauty manufacturer founded in 2008, faced bankruptcy due to liquidity and operational issues resulting from the COVID-19 pandemic, changes in consumer beauty habits, and the termination of partnerships with certain influencers.
Since the pandemic, the global health & beauty retail market, and cosmetics in particular, has witnessed impressive and sustained growth, with predictions that it will surpass $100 billion globally in 2023.
The beauty retail industry is a constantly evolving and highly competitive market. It’s essential for companies to stay on top of trends, innovate, and offer unique products that make them stand out from the crowd.
A luxury resale marketplace, The RealReal has decided to wind down its beauty business as it shifts focus towards its core luxury consignment operations.
The luxury saffron-infused skincare brand, House of M Beauty founded by Vietnamese immigrant Anne Oliver in 2019, has successfully raised $2 million in just two months.
A science-backed skincare brand that has garnered five star reviews for its innovative approach to creating customized skincare, 4.5.6 Skin is addressing the unique needs of melanin-rich skin.
When it comes to choosing the best sunscreen, dermatologists recommend various brands such as Neutrogena Ultra Sheer Dry Touch Sunblock, Re’equil Oxybenzone and OMC Free Sunscreen, and La Shield Sunscreen Gel.
Clinique, a renowned skincare and cosmetics brand, has taken a bold step into the digital world by launching The Clinique Lab, an immersive virtual retail experience that combines elements of gaming, education, and personalization.
Winky Lux, a popular beauty brand known for its fun and innovative products, has recently expanded into Canada through a partnership with Shoppers Drug Mart, the country’s leading health and beauty retailer.
Legendary makeup artist and entrepreneur Bobbi Brown revolutionized the beauty industry with her eponymous makeup line, which she sold her brand to Estée Lauder in 1995 for a reported $74.5 million.
Walmart has recently launched a clean beauty platform called “Clean Beauty at Walmart” to cater to the growing demand for products that align with customers’ values.
Dominique Covington Boseman, a former human rights attorney, turned her passion for helping people into a quest to create beauty products “without sacrifice” for women of color.
Vanessa Hudgens, the talented actress known for her role in Disney’s High School Musical, is making a fresh start with her beauty brand, with a complete rebrand and launch of KNOW Beauty.