Author Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Is Kmart Really Better than Shein and Temu?

Is Kmart Really Better than Shein and Temu?

Reddit users have taken to the platform to discuss the merits and pitfalls of popular budget retailers Shein, Temu, and Kmart. While Shein and Temu are often criticized for their poor environmental practices and questionable labor conditions, many Redditors suggest…

Consumer & Shopping Trends
Is Dollar General Really a Bargain Anymore?

Is Dollar General Really a Bargain Anymore?

Dollar General, once a go-to destination for budget-conscious shoppers, is facing increasing criticism for its rising prices. In a detailed analysis on Reddit, numerous users have voiced frustration over the perceived shift from discount to convenience pricing. A significant concern…

Consumer & Shopping Trends
Harley-Davidson Sues Next Over Alleged Design Rip-Off

Harley-Davidson Sues Next Over Alleged Design Rip-Off

In a fresh legal tussle, Harley-Davidson has initiated a lawsuit against British retail giant Next, alleging trademark infringement related to a “motorbike-inspired” children’s t-shirt. The legal action has been filed in London’s High Court, centering around claims that Next’s t-shirt…

NewsRetail
Hooters to close several of its locations in U.S.

Hooters to close several of its locations in U.S.

Hooters, the iconic chain known for its distinct ambiance and chicken wings, has decided to close several locations across the United States. The announcement has left many patrons and industry observers wondering what led to this significant move by the…

NewsRetail
Getting Traffic but no Sales? 8 Expert Tips

Traffic but no Sales? 8 Expert Tips on How to Fix it

Despite steady website traffic, many e-commerce store owners struggle to improve their conversion rates. Generally, average e-commerce conversion rates hover around 2.5% to 3%. To address this, e-commerce experts suggest actionable strategies encompass building trustworthiness, optimizing landing pages, simplifying checkout,…

Ecommerce
True Religion enters women’s shapewear market

True Religion enters women’s shapewear market

True Religion has recently ventured into the shapewear market with the launch of its ‘True Beauty Perfector’ collection. This new line, which debuted on May 30, 2024, marks the brand’s first foray into shapewear, featuring pieces designed to enhance the…

Fashion
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