Author Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Birkenstock plans to launch IPO at high-price tag

Birkenstock plans to launch IPO at high-price tag

Birkenstock, the iconic German footwear brand known for its sandals, is reportedly planning to go public in the United States as early as September 2023. The company’s decision to launch an Initial Public Offering (IPO) comes after a significant boost…

Footwear
Rhyz Inc Acquires Beauty Device Brand BeautyBio

Rhyz Inc Acquires Beauty Device Brand BeautyBio

Rhyz Inc., a subsidiary of Nu Skin Enterprises Inc., has announced the acquisition of BeautyBio, a leading skincare and beauty device brand. This move is set to strengthen Rhyz’s existing ecosystem of consumer, technology, and manufacturing companies that are focused…

Beauty
Under Armour launches first ever loyalty program

Under Armour launches first ever loyalty program

Under Armour, a leader in athletic performance apparel, footwear, and accessories, has announced the launch of its first-ever loyalty program, “UA Rewards.” The Baltimore-based company aims to deepen its connection with its most loyal consumers through this initiative, offering them…

Footwear
Etsy accused of withholding money from sellers

Etsy accused of withholding money from sellers

Etsy, the popular online marketplace known for its unique and handmade items, has recently come under fire for allegedly withholding payments from its sellers. The accusations, which have been widely reported in recent days, claim that Etsy has implemented a…

Fashion
Poshmark Launches Visual Search Technology Posh Lens

Poshmark Launches Visual Search Technology Posh Lens

Poshmark, a leading fashion resale marketplace, has introduced a new feature called Posh Lens that allows shoppers to search for secondhand styles using just a photo. This innovative tool leverages Naver’s visual search technology, marking the first collaboration between the…

FashionTechnology
Maybelline Brings Virtual Makeup To Video Calls

Maybelline Brings Virtual Makeup To Video Calls

Maybelline New York  has taken a significant step into the digital makeup world by introducing virtual makeup looks for Microsoft Teams users. This innovative feature is part of a collaboration with Microsoft and aims to revolutionize the way people prepare…

BeautyTechnology
Canada Goose launches sustainable re-commerce platform

Canada Goose launches sustainable re-commerce platform

Canada Goose, the renowned outerwear company, has recently expanded its sustainability efforts with the launch of a re-commerce platform named “Canada Goose Generations”. The platform, which debuted in Canada on July 28, 2023, allows consumers to trade in and purchase…

FashionFootwear
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