Key Insights: Top 10 Most Valuable Luxury Brands 2025
- Brand Value (USD bn)
- $7.7B
Ranking spotlight
Overview
Guerlain is a French luxury perfume and cosmetics house, one of the oldest in the world. Owned by LVMH, its Shalimar and Abeille Royale are icons of Parisian beauty heritage.
Latest coverage
Perched in the Fiesole hills, Villa San Michele is a former monastery now a premier wellness retreat, combining Italian art de vivre with Guerlain's Art of Wellness.
Guerlain and Orient Express announce the launch of a luxury spa on the Orient Express Corinthian, a pioneering yacht designed by Maxime d’Angeac.
GUERLAIN has opened an apartment themed pop up inside Le Bon Marché Rive Gauche in Paris, inviting shoppers to step into a space that feels more like a chic Left Bank home than a traditional beauty counter. The temporary concept underscores how luxury beauty is leaning…
Belmond has reopened Villa San Michele, A Belmond Hotel above Florence after an extensive 18 month renovation, unveiling a renewed Renaissance retreat with reimagined interiors, a new Guerlain spa and the launch of Antesi, a fine dining restaurant by Executive Chef Alessandro Cozzolino. Perched in the hills of Fiesole, the former…
Guerlain is bringing a burst of Parisian beauty to Milan with its charming Edicolina pop-up in Piazza Santo Stefano, inviting visitors to discover the new KissKiss lipstick and Aqua Allegoria fragrances just in time for summer. Open in the heart of the city “until this Saturday evening,” the activation turns…
Guerlain has unveiled a new limited edition of its most iconic vessel, the Bee Bottle, reimagined once again by Turkish jewelry designer Begüm Khan, this time to celebrate the Guerlinade, the olfactory signature at the heart of the Maison’s L’Art…
The digital storefront has become as crucial as the physical boutique. For high end prestige beauty brands, a compelling online presence is not merely a convenience but a cornerstone of brand identity, consumer engagement, and market leadership. This RB report…
This RB report presents an analysis and ranking of the world’s most expensive luxury beauty brands, determined by the Concentrated Premium Index (CPI). This metric is designed to quantify the average price concentration of a brand’s core offerings, highlighting brands…
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